Can Behavioral Science be good for your business? For the past 10 years, The Behavioral Science Practice of Ogilvy Consulting has proven time & again that indeed behavioral insights can lead to business growth, innovation and organizational transformation. The Ogilvy Consulting Behavioral Science Practice proudly presents ‘NudgeTalk Asia’. This show provides high-level concepts, insights, and proven techniques that show how Behavioral Science can be a powerful tool for building sales, designing innovations and creating effective change programs for your customers & employees. Every episode will feature real business case studies and expert conversations to tell us how they are nudging customers in exciting new directions with the help of Behavioral Science. Join Ogilvy Consulting’s VP of Behavioral Science, Paolo Mercado as he and our guests explore opportunities for growth, innovation, and sustainability within the nuanced and fascinating world of Asian consumer behavior.