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The Past, Present & Future Of Barcoding With Bitly And GS1 | Spotlight Series

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Conteúdo fornecido por Omni Talk Retail. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Omni Talk Retail ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In this episode of Omni Talk Retail Technology Spotlight Series, hosts Chris Walton and Anne Mezzenga dive deep into the revolutionary world of 2D barcodes with experts Carrie Wilkie from GS1 US and Ayub Mohammed of Bitly. Discover how these small squares are reshaping retail, from supply chains to consumer engagement. Key moments include: 0:08 - Introduction to the future of barcoding in retail 3:50 - The fascinating history of barcodes and their evolution 10:26 - How 2D barcodes are revolutionizing food safety and waste reduction 16:51 - Unlocking consumer engagement through connected packaging 21:37 - ROI for retailers implementing 2D barcode technology 24:51 - How grocers can differentiate themselves with advanced barcoding 27:27 - The future of retail technology and connected packaging With the Bitly Connections Platform, users can manage and track all of their 2D Barcodes and Short Links in one place while getting robust insights into consumer behavior including where and when they are engaging, down to their geographic location, referral source, and time of scan. To learn more, head here: https://bitly.com/pages/resources/press/bitly-introduces-2d-barcodes Join us as we explore how these tiny codes are making a massive impact on inventory management, product traceability, and personalized marketing. This episode offers valuable insights into the future of shopping experiences and brand interactions. #RetailTech #2DBarcodes #ConsumerEngagement #SupplyChain #futureofretail Music by hooksounds.com *Sponsored Content*
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1203 episódios

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iconCompartilhar
 
Manage episode 430375555 series 2106196
Conteúdo fornecido por Omni Talk Retail. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Omni Talk Retail ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In this episode of Omni Talk Retail Technology Spotlight Series, hosts Chris Walton and Anne Mezzenga dive deep into the revolutionary world of 2D barcodes with experts Carrie Wilkie from GS1 US and Ayub Mohammed of Bitly. Discover how these small squares are reshaping retail, from supply chains to consumer engagement. Key moments include: 0:08 - Introduction to the future of barcoding in retail 3:50 - The fascinating history of barcodes and their evolution 10:26 - How 2D barcodes are revolutionizing food safety and waste reduction 16:51 - Unlocking consumer engagement through connected packaging 21:37 - ROI for retailers implementing 2D barcode technology 24:51 - How grocers can differentiate themselves with advanced barcoding 27:27 - The future of retail technology and connected packaging With the Bitly Connections Platform, users can manage and track all of their 2D Barcodes and Short Links in one place while getting robust insights into consumer behavior including where and when they are engaging, down to their geographic location, referral source, and time of scan. To learn more, head here: https://bitly.com/pages/resources/press/bitly-introduces-2d-barcodes Join us as we explore how these tiny codes are making a massive impact on inventory management, product traceability, and personalized marketing. This episode offers valuable insights into the future of shopping experiences and brand interactions. #RetailTech #2DBarcodes #ConsumerEngagement #SupplyChain #futureofretail Music by hooksounds.com *Sponsored Content*
  continue reading

1203 episódios

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