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Rebrand, Brand Refresh or Redesign with Lauren Bayne
Manage episode 438344928 series 1508225
Conteúdo fornecido por Arek Dvornechuck. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Arek Dvornechuck ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In this episode of the On Branding Podcast, host Arek talks with Lauren Bayne, a seasoned branding and marketing expert.
They discuss the distinctions and strategies behind brand refreshes and rebrands, share practical insights on creative strategy, development, and execution, and discuss the impact of AI in branding.
Lauren also shares her branding journey and current trends in the industry.
Tune in for valuable tips on using AI tools, understanding market trends, and improving brand engagement.
Podcast Page: https://www.ebaqdesign.com/podcast/rebrand-refresh-redesign
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