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PG Podcast Network by Paul Gardner | Media Marketing | Advertising | Business | Sports | Politics
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24. How Do You Sell 237,629 Square Kilometres?
Manage episode 309696938 series 3038344
Conteúdo fornecido por Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Paul Gardner - Serial entrepreneur | Advisor and mentor to CEOs & SME's | Executive Director of Dig & Fish, Paul Gardner - Serial entrepreneur | Advisor, Mentor to CEOs, SME, and Apos;s | Executive Director of Dig ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Tourism is business…big business. In fact, this year in Victoria, the tourism and event industry will generate $21B and employ over two hundred thousand people. So how do you sell a State to overseas and interstate visitors? And is selling Melbourne to Sydney-siders harder than selling ice to Eskimos? Join Visit Victoria’s General Manager of Major Events, Damien de Bohun as he talks to Paul Gardner on www.pgpodcast.com
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