Artwork

Conteúdo fornecido por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Player FM - Aplicativo de podcast
Fique off-line com o app Player FM !

3 (Non-Social) Marketing Channels High-Growth Shows Use to 2x Their Audience

58:04
 
Compartilhar
 

Manage episode 404781540 series 3549902
Conteúdo fornecido por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Everyone loves to talk about podcasting's so-called "Discoverability Problem". But does it actually exist?

And if not, what are the marketing channels you as a creator can tap into to get your show in front of more of your ideal listeners?

In this episode, we break down three types of listener acquisition channels and how you can leverage them to grow your show... without social media and without a discovery algorithm.

📊 What did you think of this episode? Click to cast your vote:

🤩 Nailed It!
🙂
Solid
🥱
Meh
😒 Do better

Topics Covered

00:54 Does the Podcast Discoverability Problem actually exist?
04:49 What the data shows about the effectiveness of various marketing channels
08:37 Writing is often a strong indicator of success in podcasting
11:18 How to pick the right marketing channel for you
12:06 The three types of marketing channels at your disposal
15:36 Owned media: The low-hanging fruit for many creators
24:14 What most podcasters get wrong about growth through collaborations
37:01 When is the right time to start paid listener acquisition?
46:34 How to kickstart word-of-mouth growth?
52:47 Your homework for this episode

⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️

Resources

Famous & Gravy
Podcast Allies
Answer The Public
PodRoll

Subscribe to Podcast Marketing Trends Explained

Check out the Podcast Marketing Trends 2023 Report

Subscribe to the Scrappy Podcasting Newsletter

Try Transistor.fm for free for 14 days

Connect with Jeremy on Twitter | LinkedIn
Connect with Justin on Twitter | LinkedIn

✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback

  continue reading

15 episódios

Artwork
iconCompartilhar
 
Manage episode 404781540 series 3549902
Conteúdo fornecido por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jeremy Enns, Justin Jackson | Podcast Growth, and Promotion Experts ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Everyone loves to talk about podcasting's so-called "Discoverability Problem". But does it actually exist?

And if not, what are the marketing channels you as a creator can tap into to get your show in front of more of your ideal listeners?

In this episode, we break down three types of listener acquisition channels and how you can leverage them to grow your show... without social media and without a discovery algorithm.

📊 What did you think of this episode? Click to cast your vote:

🤩 Nailed It!
🙂
Solid
🥱
Meh
😒 Do better

Topics Covered

00:54 Does the Podcast Discoverability Problem actually exist?
04:49 What the data shows about the effectiveness of various marketing channels
08:37 Writing is often a strong indicator of success in podcasting
11:18 How to pick the right marketing channel for you
12:06 The three types of marketing channels at your disposal
15:36 Owned media: The low-hanging fruit for many creators
24:14 What most podcasters get wrong about growth through collaborations
37:01 When is the right time to start paid listener acquisition?
46:34 How to kickstart word-of-mouth growth?
52:47 Your homework for this episode

⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️

Resources

Famous & Gravy
Podcast Allies
Answer The Public
PodRoll

Subscribe to Podcast Marketing Trends Explained

Check out the Podcast Marketing Trends 2023 Report

Subscribe to the Scrappy Podcasting Newsletter

Try Transistor.fm for free for 14 days

Connect with Jeremy on Twitter | LinkedIn
Connect with Justin on Twitter | LinkedIn

✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback

  continue reading

15 episódios

Todos os episódios

×
 
Loading …

Bem vindo ao Player FM!

O Player FM procura na web por podcasts de alta qualidade para você curtir agora mesmo. É o melhor app de podcast e funciona no Android, iPhone e web. Inscreva-se para sincronizar as assinaturas entre os dispositivos.

 

Guia rápido de referências