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S1E4 - Is cold outbound still effective for B2B Sales?
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Cold outbound has been a subject of debate for a long time now. A lot of people have written its obituaries. On the other hand, there are people who swear by it. Two contrary opinions are bound to confound you. That's why we decided to dig deeper on whether cold outbound is still relevant.
Watch sales leaders discuss the evolving landscape of cold outbound in B2B sales and how to use it effectively. Learn how to align sales and marketing efforts, personalize your outreach, and leverage AI and automation for efficiency.
Featured Experts:
Bethany Ibarra, CRO
Joe McNeill, CRO, Influ2
Ayush Sharma, Director of Sales at Rippling
Prakhar Jain, VP of Sales, Whatfix
These insights will help you in ramping up, and refining your outbound efforts or refining your approach to enhance your sales success.
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