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Conteúdo fornecido por Melissa Kwan. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Melissa Kwan ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
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S2E15 How We Decided on Our Roadmap

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Manage episode 439152540 series 3436298
Conteúdo fornecido por Melissa Kwan. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Melissa Kwan ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Everyone says you need to measure everything so you can make data-driven decisions on your product. That's exactly the strategy eWebinar DID NOT follow, especially when there's not going to be enough data when you don't have enough users.
On this episode, Melissa and Todd shares how they decided on priorities even before having a significant customer base, and the lean process their product team goes through to execute on feature development and roll out.
Takeaways:
• How we came up with an initial wishlist as a guideline
• How we prioritized by listening to customers (but not always)
• Why we didn't measure anything nor make data-drive decisions
• The process of deciding on features per quarter and executing
• Things we do that are significantly different than large companies

Contact ProfitLed

Connect with our host

  • Follow Melissa Kwan on LinkedIn where she share stories & lessons from her founder journey weekly.
  • Follow @themelissakwan on Instagram, TikTok, Twitter and YouTube where she shares short videos of business advice and other truth-bomb sound bites.

This podcast was brought to you by eWebinar.
Learn more at ewebinar.com and find out how you can turn pre-recorded videos into automated webinars that perform better than a live webinar.
Thanks for listening!

  continue reading

35 episódios

Artwork
iconCompartilhar
 
Manage episode 439152540 series 3436298
Conteúdo fornecido por Melissa Kwan. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Melissa Kwan ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Everyone says you need to measure everything so you can make data-driven decisions on your product. That's exactly the strategy eWebinar DID NOT follow, especially when there's not going to be enough data when you don't have enough users.
On this episode, Melissa and Todd shares how they decided on priorities even before having a significant customer base, and the lean process their product team goes through to execute on feature development and roll out.
Takeaways:
• How we came up with an initial wishlist as a guideline
• How we prioritized by listening to customers (but not always)
• Why we didn't measure anything nor make data-drive decisions
• The process of deciding on features per quarter and executing
• Things we do that are significantly different than large companies

Contact ProfitLed

Connect with our host

  • Follow Melissa Kwan on LinkedIn where she share stories & lessons from her founder journey weekly.
  • Follow @themelissakwan on Instagram, TikTok, Twitter and YouTube where she shares short videos of business advice and other truth-bomb sound bites.

This podcast was brought to you by eWebinar.
Learn more at ewebinar.com and find out how you can turn pre-recorded videos into automated webinars that perform better than a live webinar.
Thanks for listening!

  continue reading

35 episódios

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