13. What is happening with AI in the Project Management Business?

Prosjektrådet

I was about to write, "AI is coming soon to a place near you", but it's more accurate to say that AI is already around you. A lot is happening, and it's happening very quickly.

In the construction and real estate industry, there's a desperate need for more control over all data and information, and for decades, there has been work on digital information models and platforms meant to assist our industry. Building Information Models (BIM) have been constructed and developed with the ambition of becoming an "all-encompassing" model – a digital twin of the physical structure, complete with all associated information.

Now, AI is entering these information systems and processes in full force and will contribute to project development, project implementation, and building management. But could this potentially mean the end of the digital twin?

So, what is AI, or artificial intelligence, exactly? About 6 months ago, we discussed creating a podcast episode about the use of AI in the project industry. Back then, I hadn't heard of ChatGPT, let alone used it. Yet, it seems like "everyone" has used it and knows what it is now. According to Microsoft, which owns OpenAI, ChatGPT has been adopted more rapidly by the general population than any other technology before.

However, ethical and societal questions are also tied to the development of AI, including concerns about privacy, jobs, bias in decision-making, and more. Haven't you tried it? Don't you know what it is? Are you afraid of what it could mean for the project industry and for your job?

Listen to this and the next episode of "Prosjektrådet," and you'll learn much more, both from real business cases and from developments within academia.