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How Digital Marketing Transformed Kevin Capra's Business
Manage episode 444546453 series 3440845
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Kevin Capra shares his journey in the real estate industry, from starting a mortgage company to becoming a licensed agent. He emphasizes the importance of being true to oneself and leveraging personal strengths in marketing and client relationships.
Kevin discusses his digital marketing strategy, including retargeting ads and showcasing local businesses. He also highlights the value of building a strong network and hosting client appreciation events. Kevin Capra discusses the events he organizes to connect with clients and build relationships. He shares how he invites people through Evites and uses reminders to track attendance. The events are designed to cater to different age groups and provide a memorable experience for families.
Kevin emphasizes the importance of showing appreciation to clients and referral sources, as well as maintaining top-of-mind awareness. He believes that by doing the basics right and taking care of people, business will naturally come.
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Chapters
00:00 Kevin Capra's Journey in Real Estate
07:33 The Capney Collection Team
12:37 Digital Marketing Strategies
17:16 Showcasing Local Businesses
20:39 Client Appreciation Events
22:43 Building Client Relationships Through Events
25:07 Creating Memorable Experiences for Families
70 episódios
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