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The Transformation Of Sales And Storytelling With Doug C. Brown
Manage episode 327923680 series 2686684
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It all starts with a story and believe it or not, Doug Brown has a lot of them. Starting with his first job at the young age of 3 when he was sweeping floors. Many years down the road, Doug is now helping companies achieve their top 1% of sales.
Join us as Betsy and Tony get Doug’s unique perspective on the state of sales today. Sure, sales people used to push back on marketing and how they didn’t need it to sell. Now, they’re pushing back on really getting to know their customers. Some of them have told Doug there’s not enough information out there to learn about their customers. Listen in to hear Doug’s response to this objection with an incredible story involving his grandfather.
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