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From Cost Center to Profit Center: How Customer Support Can Drive Growth with Helen Maidre & Helen Paas
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Podcast Episode 230 of the Make Each Click Count Podcast features Maidre & Helen Paas, the founders of H2 Resolve, an expert consultancy focused on transforming customersupport from a cost center into a true growth engine.
With their extensive experience, they share insights on effective hiring strategies, the rise of remote work, and the integration of AI in customer support. The Helens also dive into the importance of impactful support audits, cost-effective training programs, and strategies to scale support teams.
Whether you're looking to enhance customer experience or drive growth through exceptional support, this episode is packed with actionable advice you won't want to miss. Stay tuned for a wealth of knowledge from Helen and Helen on making every click count in customer support.
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ABOUT THE HOST:
Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.
New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.
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