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GMH Europe: TripAdvisor Removes 2M Reviews, Scaling Locally, & Booking.com Removes Sustainability Badge
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Good Morning Hospitality is excited to welcome and announce our GMH Europe Crew, Leo Walton, Sarah DuPre, and Raphaele Cline. In this episode, some of the topics include the implications of TripAdvisor blocking 2 million fake reviews in 2023, the benefits of staying local versus rapid expansion in property management, and Booking.com's reevaluation of its sustainability program. The discussion concludes with a look at the importance of authenticity in reviews, the challenges of scaling while maintaining quality and local charm, and the necessity for genuine sustainability efforts in the hospitality industry.
00:00 Starting the Day with Morning Rituals
00:39 Catching Up: Personal Updates and Adventures
02:20 Introducing the Hosts and Their Backgrounds
03:01 Celebrating Industry Recognition and Nominations
04:20 Diving Into the World of Online Reviews
06:22 Exploring the Impact and Trustworthiness of Reviews
08:00 Personal Experiences and Opinions on Reviews
09:45 The Debate on Review Authenticity and Bias
13:23 Concluding Thoughts on Reviews and Feedback
15:44 Exploring the Hyperlocal Approach in Short-Term Rentals
17:23 The Challenges of Scaling Locally for Rental Companies
18:46 The Impact of Local Expertise on Property Management
25:17 Navigating the Complexities of Sustainable Travel Programs
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Good Morning Hospitality is part of the Hospitality.FM podcast network and a Hospitality.FM Original. If you like this podcast, then you'll also love Behind The Stays with Zach Busekrus, which comes out every Tuesday & Friday, wherever you get your podcasts!
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