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What is Marketing Leadership as a Fractional CMO
Manage episode 356147469 series 3450468
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An Experienced Chief Marketing Officer to Turn Your Post-Merger Marketing Team into an Invaluable Asset to the Company
Leave behind sticky strategies and costly ad campaigns that bring no value. Our Fractional Chief Marketing Officer leads your entire integration marketing team towards creating immense value for a maximised exit. You have an equally committed CMO working to grow your business at a fraction of the cost.
Leave behind sticky strategies and costly ad campaigns that bring no value. Our Fractional Chief Marketing Officer leads your entire integration marketing team towards creating immense value for a maximised exit. You have an equally committed CMO working to grow your business at a fraction of the cost.
FCMO Engaged
Whether managing stakeholders, the marketing team, or even third-party contractors, our Fractional CMO leads and directs your team towards successfully managing the integration marketing team.
We aim to drive positioning and segmentation by improving your digital presence, building the marketing and sales automation infrastructure, and creating unique brand strategies following our failproof formulas to success.
Some of our responsibilities include:
- A fractional Chief Marketing Officer to help you develop and integrate
- Leading & directing the marketing and sales integration team
- Deploys the Functional Marketing® Framework to build the strategy, establish KPIs and reporting, and more.
- Functional Marketing® Systems Map delivered after the first 30 days
- Sprint Planning and Marketing Review calls led weekly
- Hire, train, evaluate and fire vendors, employees, & Contractors
- 3-month minimum commitment (short-term, high-octane)
- Investment: Starting at £15,000/month
If you want to commit to your integration project fully and need to install an experienced CMO who will thoroughly lead the team through scaling and maximising value, this is the service for you. You have an equally committed and highly skilled CMO at your service at a fraction of the cost of an in-house CMO.
FCMO Half-day Workshop
Kickstart a successful integrated marketing campaign without incurring the tremendous costs and risks of searching for, training, and employing an in-house CMO.
Just one strategy session includes:
- One 4-hour Strategy Session for your team using the Functional Marketing® Framework
- Custom, bespoke based on your company’s needs.
- 7-day Preparatory Period via email, online and telephone correspondence.
- Delivery includes an immediate marketing punch list, list of blind spots, and marketing campaigns for the next 1-6 months.
- Investment: Starting at £10,000.
Our specialised team is armed with the experience, speed and know-how required to lead a marketing team to the highest possible success level and drive results in just one short but potent session.
FCMO Advisor
Once we get to know your business through a workshop or engaged program, we can remain an advisor and entity to rely on in the background for those companies no longer needing a full-fledged CMO but still wanting some assurance and assurance support.
Whether creating prospect nurture programs, preparing materials for the next round of funding, or creating retention and loyalty campaigns, we advise you for the best results possible.
We have all bases covered, such as:
- A fractional CMO leading your integration team as a strategic advisor.
- Available after at least one 90-day sprint with FCMO Engaged or a Half-Day Workshop.
- Sprint Planning calls are led twice monthly.
- Unlimited email correspondence.
- Grow long-term with the least financial risk.
- Access to our Functional Marketing® Framework standard operating procedures (SOPs).
- 6-month commitment.
- Investment: Starting at £5,000/month
Efficiently manage the firm’s long-term ambitions by putting your trust in us. We are available as needed to ensure you see the ROI you want to see from each marketing and sales function.
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