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Dialing Up Your Online Brand - 3 Thoughts
Manage episode 405150725 series 3456366
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Reflecting on my recent experience attending a small event called 'Raise the Bar' in Dallas and specifically a presentation on branding.
The speaker underscored the importance of being relatable, building relationships, and establishing credibility before focusing on making sales pitches. I agree that, as business owners, we need to prioritize connections with potential clients, demonstrating authenticity, care, and ethical conduct to differentiate ourselves in a competitive market.
Listen as I share some tips and thoughts on dialing up your online brand.
HIGHLIGHTS:
03:42 Branding Beyond Basics
08:40 Being Relatable Online
15:27 Establishing Credibility
16:35 Making an Offer
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