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Message and Momentum Weekly 7 - Creating authentic content that speaks to your ideal client
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Episode 81 - Message and Momentum Weekly 7 - Creating authentic content that speaks to your ideal client
Finding Your Authentic Voice as an Introverted Coach
In this episode of the Visible Coaches Podcast, Angela Durant and Anke Herrmann discuss the challenges that introverted coaches face when building their businesses, particularly around marketing and finding their authentic voice. Angela shares how her personal grief journey became a powerful narrative tool, while Anke talks about the lessons learned from her sewing business. They emphasize the importance of owning one's skills and experiences, and how to effectively communicate these to attract ideal clients. The episode concludes with a discussion on overcoming corporate barriers and an invitation for listeners to explore this topic further in a complimentary coaching session.
00:00 Introduction to the Visible Coaches Podcast
00:52 Finding Your Authentic Voice
01:30 Angela Durant's Journey and Challenges
04:34 The Impact of Sharing Personal Stories
09:53 Anke Herrmann's Business Lessons
15:14 Balancing Authenticity and Client Attraction
30:53 The Importance of Relevance in Storytelling
31:58 Authenticity and Vulnerability in Posts
34:45 Navigating Algorithms and Engagement
36:23 Repurposing Content Effectively
40:42 Overcoming Barriers from Corporate to Personal Branding
46:39 Owning Your Unique Story
51:58 Invitation for Deeper Conversations
53:42 Conclusion and Next Steps
Join us on Monday for the next Message & Momentum Weekly session: https://thevisibleclub.com/messageandmomentum
Angela and Anke unpack crucial but often overlooked topics to help you get found and noticed by your ideal clients, AND we open up the floor for hot seat coaching and Q&A, so you get YOUR questions answered.
To find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.com where you'll also hear about free events we offer to help introverted coaches make their mark in an extrovert's world.
If you love planning and taking notes to stay organized and make progress, get your copy of our Become More Visible Journal.
To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.
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