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Data is a strategic asset with Chacasta Pritlove, Google Cloud
Manage episode 388992195 series 3517336
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Welcome to the Interchange podcast, produced in association with Arcadis and hosted by Ayo Abbas.
This podcast talks about how integrated transport infrastructure is the solution to achieving a more effective and decarbonised transport network. Chacasta Pritlove, Head of Transport, UK Public Sector from Google Cloud is our guest today.
In this episode, we look at:
- Why data should be treated like any other critical infrastructure asset
- How data is ultimately about creating the best experience for the customer
- Why more transport modes should be sharing anonymised data to create a seamless passenger experience.
- The importance of having accessible data that people can easily interact with for more effective decision-making.
- Why we should be upskilling everyone in digital skills.
Resources and links
The Rail Delivery Group Rail Marketplace
About Interchange UK
Interchange is much more than a podcast. It's also a major two-day annual conference and exhibition taking place on February 27th and 28th in Manchester Central. Head to www.interchange-uk.com to find out more.
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