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Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Balance for Entrepreneurs
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How to sell your services to the 5 different types of decision makers
Manage episode 416936232 series 3555038
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Are you selling to ALL types of decision makers? If you've never thought about how to appeal to each of the 5 different types of decision makers, you might be leaving money on the table. Five service providers share how they make purchasing decisions, consume content, and shop offers for their business in this episode.
Listen to this episode to find out:
- what the decision-making process is like for all 5 types
- how each decision maker consumes a sales page
- the email and social media consumption habits of each type
- my best recommendations for your business to appeal to all types of decision makers
Mentioned in this episode:
- 🏫 Change the Way You Persuade - Harvard Business Review study from 2002
Guests in this episode:
- ⌚ Anna Dearmon Kornick - time management coach
- 🎙️ Stephanie Judice - podcast agency owner
- ✍️ Olivia Fox - resume writer and founder of Resume Fox
- 📸 Taylor Oliver - commercial & lifestyle photographer and content creator for restaurants and brands
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