Carving Out A New Commitment To Consumers Via Thoughtful Beauty Ft. Kleer Skincare

Skincare Anarchy

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Ever wondered what it takes to create a truly transparent and ethical skincare brand? Join us as we uncover the inspiring journey of Kriston and Samuel Shah, the dynamic duo behind Kleer Skincare. Beginning with Kriston's quest for a clean, fragrance-free stretch mark cream during her pregnancy in 2014 and reigniting their passion amid the pandemic in 2020, you'll learn about the challenges they faced in defining clean beauty and their unwavering commitment to ethical ingredient sourcing. Dive into their world as they share candid stories of triumphs, setbacks, and the importance of transparency in an often overwhelming market.
In this episode, we also get into the nitty-gritty of developing a plant-based skincare formula with chemist Rachel Ho. Hear about the painstaking process of perfecting their products and the disheartening experiences with greenwashing that fueled their dedication to integrity. This chapter emphasizes the importance of supporting brands like Kleer Skincare that prioritize environmental responsibility and ethical practices. Learn how your choices as a consumer can influence the industry and discover the standout products from Kleer Skincare that are making waves.

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Capítulos

1. Creating a Thoughtful, Transparent Skincare Brand (00:00:00)

2. Navigating Green Beauty and Authenticity (00:11:12)

3. Supporting Ethical Skincare Brands (00:19:44)