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Championing Diversity in Running: The Trailblazing Work of Kiera Smalls and the RIDC
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In Episode 12 of Sneaker Impact News, Bryan the Botanist interviews Kiera Smalls, the first Executive Director of the Running Industry Diversity Coalition (RIDC). Based in Philadelphia, Kiera discusses her journey from a non-runner to a marathon finisher, despite her asthma. She highlights her work with the RIDC, focusing on improving inclusion, visibility, and access for BIPOC individuals in the running industry. Key initiatives include the 'Run the Block' program, aiming to increase Black ownership in the running retail space through a $200,000 grant and dedicated mentorship. The interview also covers Kiera's views on environmental sustainability in running, her favorite running gear, and the importance of community and representation in the sport. Additionally, the challenges and achievements of the RIDC since its inception in 2020 are discussed, emphasizing the coalition's efforts to unite the running industry for racial justice. Kiera's vision for a more inclusive and accessible running community underscores the interview, calling for continuous effort and education in diversity, equity, and inclusion.
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