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#59: Fighting Anti-Semitism | Ido Aharoni, Diplomat and Founder of the Brand Israel Program
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This week on the podcast, we’re talking about a sensitive subject, but after seeing Ido Aharoni speak at the Harvard Club recently, it felt like the right time to have a difficult conversation.
Ido is a 25-year veteran of Israel’s Foreign service. He is a public diplomacy specialist, founder of the Brand Israel Program and a well-known nation branding practitioner.
Today’s conversation is not a history lesson on the Israeli-Palestinian conflict.
Instead, here’s what you’ll learn in today’s episode:
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Ido is a 25-year veteran of Israel’s Foreign service. He is a public diplomacy specialist, founder of the Brand Israel Program and a well-known nation branding practitioner.
Today’s conversation is not a history lesson on the Israeli-Palestinian conflict.
Instead, here’s what you’ll learn in today’s episode:
- How black and white thinking has led to a dramatic increase in anti-semitism around the world
- The simple marketing principles used on social media with ill intent that have helped spread misinformation and hate speech
- How information overload exhausts our brains and makes us more susceptible to that misinformation
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