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Interview between Priya Rajesh, Head of Operations at StyleBuddy, and Rashmi Pathak, Senior Journalist and Podcaster
Manage episode 447268341 series 3471734
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This excerpt from a podcast titled "Are Indian Consumers Ready for Personal Shopper Services? How StyleBuddy is Pioneering the Market in India" features an interview with Priya Rajesh, Head of Operations at StyleBuddy, a company providing personal shopper services in India.
The interview explores the rising demand for personal shoppers in India, driven by factors such as growing disposable incomes, social media influence, and a desire for more informed and stylish choices.
StyleBuddy caters to a diverse clientele, including young professionals, new mothers, and middle-aged individuals seeking professional guidance. They offer a comprehensive service that involves understanding the customer's needs, preferences, and lifestyle, and then curating a personalised shopping plan. The company believes that the timing is right to introduce personal shopper services in India due to the country's expanding digital landscape, increased emphasis on self-care, and evolving shopping culture.
Priya Rajesh discusses the challenges and successes of pioneering this market in India and shares a vision for the future that includes expanding the reach of the service and using technology to enhance personalisation.
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