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EP50-Helping 5 lakh people breathe cleaner air everyday Ft. Aayush Jha & Udayan Banerjee
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#airpollution is a big concern and specially these days more specifically in Delhi. Most of the times we read news, articles, experience the deteriorating health due to air pollution, express discomfort but imagine if we tell you, you have all the power, all the courage you need to convert to try to do something that you and people around you don't have to face it.
Sounds like a dream🤔? Sounds Impossible? Trust me it's not! These entrepreneurs are daily helping 5 lakh people breathe cleaner air.
In this podcast we speak with Aayush and Udayan, the founders of Clairco. Clairco was founded in 2018 with a vision to solve the menace of indoor air pollution. But what does it really take to convert that vision into reality? How easy or difficult it is to build it? How do you figure out the right business model? How do you make space for yourself in the market where no one really knows you? How do you stick together as a unit and does play against each other but together against all the challenges.
Tune in and find answers all these questions!
Chapters
0:00 - Introduction
2:23- How is Clairco a solving indoor air pollution?
7:36- B2B/B2C : Figuring out the right market
12:21- Initial Challenges & Failures
16:30- Entering a new space with no prior knowledge
22:20: How do you decide which product to work on?
24:56- Sales before launch saving R&D cost
25:05- Building initial trust with clients
28:10- WhatsApp chats during initial days
30:49- Continuing not as a funded startup but as a pure business: How to look at funding not making it an addiction?
35:37- How Clairco is turning Carbon Negative: Turning Dust into Bricks/Tiles
40:52- Anybody that solved the problem that people at humanity scale were facing became large companies.
43:14- The founder dynamics that helped them stand together as a "UNIT"
You can also watch the complete episode on YouTube
https://youtu.be/TBaD_cA13dE
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