Strategy and Culture Should Eat Together | Carlos Piera Serra

The Delivering Happiness Podcast

“Culture eats strategy for breakfast”, a phrase originated by Peter Drucker, but our Global Happiness Navigator, Carlos Piera Serra, says that "Strategy and Culture should eat together"! And we of course agree! He is here to share that culture needs to be embedded in the organization and business strategy. If not, your values or culture are just plaques on the wall (or your company website).
To ensure that the strategic plan works with your culture, it's not enough to only include the obvious human departments (CSR or Budget for HR department). Companies need to align the culture in all things you do (M&A operations, new product launches, manufacturing processes, vendor relationships, internal communication and external marketing, etc).

Most importantly, to embed the desired culture, we need to ensure that we review and align the following levers:

• Leadership
• Communication
• Operating Model

Carlos Piera Serra is the CEO of DH Spain and our DH Global Happiness Navigator. Happiness, passion, purpose, and company culture have been a part of Carlos’ journey from DH’s beginning. In 2011, he joined the DH team and co-created our foundational Make Happy Work™ model. Just a year later, Carlos launched Delivering Happiness Spain as a vehicle to focus more on serving Europe, Latin America, the Middle East, and other Spanish-speaking organizations.
Carlos ventured into the consulting space after a mission trip to India, where he learned that he could bring happiness into the world and organizations through volunteer work and HR consulting. Carlos’ consulting experience began at Grupo CMR, one of the first HR consulting firms in Spain. As a Sales Consultant Innovator, he created and implemented several customer service, sales, and leadership development projects. Driven by his joint passions for personal and organizational happiness and success, Carlos began collaborating with Delivering Happiness, quickly becoming a vital member of the DH movement and soon after launched DH Spain. Today he is the CEO of DH Spain, a Lead Coachsultant™ and keynote speaker.