EP140: We go back to University with Professor Madele Tait

The DOC and the GURU

This week, The DOC & The GURU Podcast is renamed to The 2 PROFS & The GURU as we are joined in studio by Prof. Madele Tait, a Professor in Marketing Management at the Nelson Mandela University’s beautiful George campus. So, in another very engaging episode, we chat about a host of interesting topics as the world of academia and marketing practice intersect.
As the former Director of the School of Management Sciences, and now on a year’s sabbatical, Madele shares a host of fascinating insights. We chat about her experience with the recent Marketing Achievement Awards, where she judged the Rising Stars category, and her views on the night’s winners and best in SA marketing talent. We also discuss curriculum design and what is currently being taught at universities to equip tomorrow’s modern marketers. And congratulations are also in order for her current research into banking, where she was just awarded the best paper at an International Academic Conference in London – so don’t miss out to hear all about that.
As always, we ask our guests to kindly share some valuable advice for younger listeners out there, which Madele does – and also tells us about an exciting International Marketing Conference that she is involved in for 2023. So, again – be in the know and listen to The 2 PROFS & The GURU for free!
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