The (Un)filtered Beauty Trend
MP3•Home de episódios
Manage episode 287638654 series 2892466
Conteúdo fornecido por The Great Indian BrandWagon and HT Smartcast Originals. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por The Great Indian BrandWagon and HT Smartcast Originals ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
From perfection to realness. The beauty industry in India is undergoing an interesting shift. As women become more woke, brands have to follow the cue. The idea of difference and imperfection is being embraced and a new narrative of 'aspirational realness' is taking center stage. While globally this movement has caught on, in India too we see brands becoming more responsible in promoting a healthier beauty narrative among young girls. But there's a lot more that can be done. Tune in to hear this interesting conversation on how brands can promote the (un)filtered movement of beauty.
…
continue reading
10 episódios