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3 Killer Tips Of Creating Killer Headlines
Manage episode 298769566 series 2883785
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In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand shares a story about how to make killer headlines.
Importance of Headlines
[0:02] Makarand stated that 8 out of 10 people would read your headline. It is an important tool that acts as a storefront that affects the customer’s thoughts about you.
Generating Headlines
[0:42] He suggested that you must try to deliver benefits in your headlines that can attract anyone reading your content. It should also invoke desire or appeal to their inner emotions.
High Volume Keywords
[1:06] Makarand stated that you should choose high-volume keywords that will make your headline egocentric, and you should not go overboard on it.
Example of keywords
[1:22] He stated an example of keywords that can help you like “5 Killers ways to be a blogger”, “Why almost every online guru are wrong when it comes to marketing,” “One time management hack that you can’t live your day without.”
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