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Episode 6: Tom Gatten
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In episode 6 of The Predictive Marketer we’re joined by Tom Gatten. Tom is CEO & Founder of GrowthIntel, a Predictive Marketing firm based in London. Having defined the original algorithms and theoretical principles behind GrowthIntel’s core software, Tom is considered a thought leader in the PM space and a powerful advocate of the use of technology to empower business and economic growth. In this episode we will learn about: -GrowthIntel’s very unique application of ‘Full-Stack Data Science’ -how American Express doubled it’s average deal size in the UK this year -the huge positive effect PM could have on global trade and on civilization going forward
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