Artwork

Conteúdo fornecido por The Publisher Lab. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por The Publisher Lab ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Player FM - Aplicativo de podcast
Fique off-line com o app Player FM !

Digital Publishing in 2023, AI, User Trends, Platform Power Dynamics | Publisher Lab Ep. 48

1:01:46
 
Compartilhar
 

Manage episode 390800547 series 1242835
Conteúdo fornecido por The Publisher Lab. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por The Publisher Lab ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Join host Tyler Bishop and Ezoic CEO, Dwayne Lafleur, in a riveting discussion on the future of digital publishing and advertising. They dive into AI chatbots, shifting user behaviors, and the power play between platforms and publishers. Uncover the truth about digital ad transparency and generative AI's industry impact. Plus, Dwayne shares invaluable tips for publishers to thrive in this evolving landscape using AI and other cutting-edge tools.

Topics this week:

1. Rise in Generative AI & Role of Chatbots

2. The Trajectories of Google, Digital Media, & User Behavior

3. The Health of Digital Advertising in 2023, Will Power Dynamics Shift?

4. Existential Threat of AI-Generated Content

5. Big Tech & AI: Innovation, Power Dynamics, & Drama

Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!

Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

Chapters:

0:00 - Welcome back to the Publisher Lab

0:30 - Ezoic CEO Dwyane Lafleur joins the Publisher Lab

4:28 - How digital content has evolved in the last 15 years

7:38 - The rise of generative AI

18:15 - Google’s dominance in the search engine space

22:00 - Google’s foresight and adaptation

25:10 - The importance of hosting video content

32:18 - Transparency in digital advertising

39:20 - AI potentially replacing search engines

44:38 - Evolution of AI workflows

47:15 - ChatGPT’s progress and potential of smaller AI models

52:10 - Speculations of what’s to come in 2024

56:50 - Dwayne’s advice for publishers going into 2024

59:50 - Episode wrap up

——————————

Hosted by Tyler Bishop & Dwayne Lafleur

Produced & Edited Manny Ramos

  continue reading

212 episódios

Artwork
iconCompartilhar
 
Manage episode 390800547 series 1242835
Conteúdo fornecido por The Publisher Lab. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por The Publisher Lab ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Join host Tyler Bishop and Ezoic CEO, Dwayne Lafleur, in a riveting discussion on the future of digital publishing and advertising. They dive into AI chatbots, shifting user behaviors, and the power play between platforms and publishers. Uncover the truth about digital ad transparency and generative AI's industry impact. Plus, Dwayne shares invaluable tips for publishers to thrive in this evolving landscape using AI and other cutting-edge tools.

Topics this week:

1. Rise in Generative AI & Role of Chatbots

2. The Trajectories of Google, Digital Media, & User Behavior

3. The Health of Digital Advertising in 2023, Will Power Dynamics Shift?

4. Existential Threat of AI-Generated Content

5. Big Tech & AI: Innovation, Power Dynamics, & Drama

Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!

Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

Chapters:

0:00 - Welcome back to the Publisher Lab

0:30 - Ezoic CEO Dwyane Lafleur joins the Publisher Lab

4:28 - How digital content has evolved in the last 15 years

7:38 - The rise of generative AI

18:15 - Google’s dominance in the search engine space

22:00 - Google’s foresight and adaptation

25:10 - The importance of hosting video content

32:18 - Transparency in digital advertising

39:20 - AI potentially replacing search engines

44:38 - Evolution of AI workflows

47:15 - ChatGPT’s progress and potential of smaller AI models

52:10 - Speculations of what’s to come in 2024

56:50 - Dwayne’s advice for publishers going into 2024

59:50 - Episode wrap up

——————————

Hosted by Tyler Bishop & Dwayne Lafleur

Produced & Edited Manny Ramos

  continue reading

212 episódios

すべてのエピソード

×
 
Loading …

Bem vindo ao Player FM!

O Player FM procura na web por podcasts de alta qualidade para você curtir agora mesmo. É o melhor app de podcast e funciona no Android, iPhone e web. Inscreva-se para sincronizar as assinaturas entre os dispositivos.

 

Guia rápido de referências