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#40: Steven Sashen, CEO of Xero Shoes - Barefoot Shoes & How Modern Shoes Are KILLING Your Feet
Manage episode 360020696 series 3412511
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Steven Sashen is the CEO and Co-Founder Of Xero Shoes, a barefoot shoe company with nearly $50 million in sales. He and his wife (Lena) turned down a $400,000 offer from Kevin O'Leary On Shark Tank. Steven is also a Masters All American Sprinter meaning he is one of the fast guys in American over the age of 60.
Find out more:
xeroshoes.com
xeroshoes.eu
xeroshoes.uk
and on all socials @xeroshoes
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All Links: www.linktree.com/thesheasbypodcast
Time Stamps
---------------
(00:25) Who Is Steven Sashen?
(01:13) Principles for Healthy Feet (Modern Vs Barefoot Shoes)
(10:26) Big Shoe Companies Know They Are Lying
(15:24) Big Shoe's Misleading Marketing
(21:50) Shoes Don't Make You Run Faster
(24:25) When Steven Realised Modern Shoes Were Bad
(27:22) How Steven Fixed His Feet
(29:32) Ways To Strength Your Feet
(33:31) Why Barefoot Shoes Aren't More Mainstream
(36:10) The Echo Of The Lie
(43:16) Steven's Daily Routine
(44:46) Nordic Hamstring Curls
(49:32) Running Barefoot In A Store
(51:26) Discomfort December (Push The Comfort Zone)
(54:12) Reframing Reality (How To Be Happy)
(59:21) Steven's Thoughts On Toe Spreaders
(01:02:03) The Solution To Bunions
(01:07:09) The Answers Are In The Past
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