64: A Guide to Crafting Customer-Centric Offers

The Web Canopy Studio Show

One of the major keys to successful marketing is to understand the customer and communicate with them at their level.

That's why it's crucial to understand the customer's journey and their problems in order to create an effective and successful offer.

Start by identifying your customer's current state, including the challenges and frustrations they are experiencing, in order to engage with them and build trust.

In this episode, John dives into the ways you can start to think through and understand your customer's journey in order to outline the components of your company's offer.

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View The Website Conversion Framework Graphic Here: https://www.webcanopystudio.com/blog/6-keys-to-a-high-converting-website

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