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The Social Glo-Up: Strava

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Manage episode 354046689 series 2407825
Conteúdo fornecido por Trndsttrs Media. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Trndsttrs Media ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Strava connects millions of runners, cyclists, hikers, walkers, and other active people through the sports they love - tracking their activities, distance, time, and more!

I personally use it to track all of my runs and the occasional walk with the dogs.

Here's what we would do if we were running Strava's social media 👇

1. Social Media Takeovers

This 2015/2016 trend took social media by storm but seems to have disappeared overnight.

Strava should look at active community members and cross-reference to find them on social media.

They should then let popular content creators "takeover" their account for the day to highlight their own day in the life.

This should be runners, cyclists, surfers, you name it!

2. Content Series: 'Footrace'

Kids on the playground are always racing to determine the grade school 'hierarchy'.

Let's prompt strangers on the street to race against us.

What could be better than capturing an unprepared 40-yard dash?

(Sidenote: Every family vacation my brothers and I do our annual 100-yard dash to determine the fastest brother.

23 years later, I've yet to lose.)

3. Physical Health <> Mental Health

A Gen Z trend we've seen is all around #HotGirlWalk or #MentalHealthWalk.

The promotion of walking to "get the vibes right".

There's a plethora of data to support the number of steps you take daily and your overall happiness and well-being.

Strava should lean into the education and information of going for a quick jog or a 10-minute walk to get the mind right.

--

What would you do for Strava?

--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support
  continue reading

63 episódios

Artwork
iconCompartilhar
 
Manage episode 354046689 series 2407825
Conteúdo fornecido por Trndsttrs Media. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Trndsttrs Media ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Strava connects millions of runners, cyclists, hikers, walkers, and other active people through the sports they love - tracking their activities, distance, time, and more!

I personally use it to track all of my runs and the occasional walk with the dogs.

Here's what we would do if we were running Strava's social media 👇

1. Social Media Takeovers

This 2015/2016 trend took social media by storm but seems to have disappeared overnight.

Strava should look at active community members and cross-reference to find them on social media.

They should then let popular content creators "takeover" their account for the day to highlight their own day in the life.

This should be runners, cyclists, surfers, you name it!

2. Content Series: 'Footrace'

Kids on the playground are always racing to determine the grade school 'hierarchy'.

Let's prompt strangers on the street to race against us.

What could be better than capturing an unprepared 40-yard dash?

(Sidenote: Every family vacation my brothers and I do our annual 100-yard dash to determine the fastest brother.

23 years later, I've yet to lose.)

3. Physical Health <> Mental Health

A Gen Z trend we've seen is all around #HotGirlWalk or #MentalHealthWalk.

The promotion of walking to "get the vibes right".

There's a plethora of data to support the number of steps you take daily and your overall happiness and well-being.

Strava should lean into the education and information of going for a quick jog or a 10-minute walk to get the mind right.

--

What would you do for Strava?

--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support
  continue reading

63 episódios

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