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Episode_71: Why “Pay to Play” is not a Viable “Place” for Your #VO Business
Manage episode 253262564 series 71655
What Coffee Cake & QVC can teach us about Voice Over
Don’t be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same “Place” where everyone else offers those same services?
In Episode 71 I use a fun example of Coffee cake and QVC to discuss the importance of “Place” and how selecting where you do business has dramatic effects on price and your clients’ resistance to price. Be “Where no one else is.”
Sponsored Resources!
Avoid Legal Troubles for your VO Business!
I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.
Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!
Use Your Personal Story to Market Your Business
In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.
Now You Can Also Get an Enhanced Version
Including…
- An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
- A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
- A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!
Total Value of $278.95
All for Only $17.95! OR…
![Story_Picture](https://voiceovermarketingpodcast.com/wp-content/uploads/2014/06/Story_Picture-150x150.jpg)
Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story
Another Opportunity to Contribute and Support the Podcast!
If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.
Thanks for Checking Out The Show!
If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.
Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.
If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.
Thanks for listening. Now go out there and share your voice with the world!
All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2018 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.
Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.
78 episódios
Manage episode 253262564 series 71655
What Coffee Cake & QVC can teach us about Voice Over
Don’t be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same “Place” where everyone else offers those same services?
In Episode 71 I use a fun example of Coffee cake and QVC to discuss the importance of “Place” and how selecting where you do business has dramatic effects on price and your clients’ resistance to price. Be “Where no one else is.”
Sponsored Resources!
Avoid Legal Troubles for your VO Business!
I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.
Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!
Use Your Personal Story to Market Your Business
In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.
Now You Can Also Get an Enhanced Version
Including…
- An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
- A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
- A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!
Total Value of $278.95
All for Only $17.95! OR…
![Story_Picture](https://voiceovermarketingpodcast.com/wp-content/uploads/2014/06/Story_Picture-150x150.jpg)
Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story
Another Opportunity to Contribute and Support the Podcast!
If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.
Thanks for Checking Out The Show!
If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.
Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.
If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.
Thanks for listening. Now go out there and share your voice with the world!
All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2018 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.
Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.
78 episódios
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