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MindHack is a podcast by Cody McLain that seeks to break down the routines, habits, mindset, and ideologies of successful people, scientific studies, and popular books. This is a self-help podcast dedicating to finding out the keys to success, happiness, and limitless productivity.
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This is Up Arrow Podcast where we feature successful people in the venture capital, B2B, and e-commerce industries as they discuss how entrepreneurs can improve their business and drive their profits to the next level.
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Showing client work in a simple chart can increase conversions by 10-20x. How a sales page should grow. Viral posts often lead to funny comments. Selling courses adds work, so offering support makes them more valuable. Lastly, a high-protein, low-calorie drink can be a tasty, healthy choice.Por Neville Medhora
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Dayne Hepner is the Founder and CEO of Candeeze, a freeze-dried candy company. He is also an Advertisement Specialist at TikTok, where he works with over 4,000 companies and produces 120 weekly ads. Dayne began as a content creator on TikTok before launching Candeeze on TikTok Shop. In this episode… TikTok is the Wild West of e-commerce, with its s…
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In this episode of the MindHack Podcast, we take a deep dive into the mechanics of anxiety with Dr. David Carbonell, an expert psychologist and the author of The Worry Trick. Have you ever felt overwhelmed by worry, as if your anxious thoughts were controlling your life? Dr. Carbonell explains how anxiety cleverly manipulates your mind into expecti…
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Sabri Suby is the Founder and Head of Growth at King Kong, Australia’s fastest-growing direct-response digital marketing agency. The company has generated over $7.8 billion in sales in over 1,000 industries. As an author and thought leader, Sabri wrote the international best-selling book Sell Like Crazy and has been featured in publications, includ…
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How a quirky advertisement, industry insights from a tech leader, effective branding strategies, home gym tips, and evolving marketing tactics can inspire creativity and success across different aspects of life and business.Por Neville Medhora
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Discover the power of concise content with insights into working with freelancers, leveraging psychological triggers for marketing, and balancing short and long-form content. Learn how simple tweaks, like shortening a sales video, can significantly boost engagement, proving that sometimes, less is more.…
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Ross Simmonds is the Founder and CEO of Foundation Marketing, a content marketing agency that strategizes, distributes, and optimizes content. Foundation has worked with some of the most successful SaaS and publicly traded cloud companies in the world. Ross has been named one of the most influential marketers in the world by multiple marketing publ…
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The complexity of modern advertising agencies, a networking success story featuring Nick Gray, the shift towards short-form content, managing negativity on social media, the benefits of hiring freelancers over agencies, and a success story from a copywriting course.Por Neville Medhora
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Nick Gray is the master of developing a great friend network, we go over some of his success in this area, his book The Two Hour Cocktail party, and his past business successes. See the full blog post and long notes here: https://copywritingcourse.com/courses/interviews/making-friends-nick-gray/ 0:00: Start 0:05: Making T-shirts with friends faces …
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Jay Myers is the Co-founder of Bold Commerce, which builds flexible and customizable e-commerce apps for online stores. Since its launch in 2012, over 780,000 merchants have installed Bold apps on their Shopify stores. Jay has managed online stores since 1998 and has won awards like EY Entrepreneur of the Year and Deloitte Fast 50. In this episode……
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In this episode of the MindHack Podcast, we sit down with Tanith Carey, a psychology author and Gestalt psychotherapist-in-training, to explore the often overlooked issue of anhedonia, the inability to feel pleasure. Drawing from her latest book, "Feeling 'Blah'? Why Life Feels Joyless and How to Recapture Its Highs," Tanith delves into the relentl…
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A traffic incident led to finding out Optimizely builds websites, highlighting the value of tying profits to clients' success. Charging by performance is more profitable. The Daily Stoic's podcast studio shows tech's impact. The market's shifting from selling knowledge to offering services. August is great for joining Copywriting Course, with many …
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Neville Medhora is the Owner of the Copywriting Course, a community that helps businesses improve their copy and conversion rates through blogs, videos, tutorials, and copywriting sessions. As an Advisor for Sumo Group, his copywriting skills helped propel the rapid growth of AppSumo. Neville is also the best-selling author of This Book Will Teach …
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Tiffany Wilburn is the Fractional CMO at Clever Disruption, where she helps food and beverage brands, agencies, and tech companies scale. She is also a Business Mentor and Coach at The DEC Network, which pairs entrepreneurs with business veterans who can identify emerging opportunities. With over two decades of global marketing leadership, Tiffany …
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A custom builder uses simple, cost-effective direct mail to send quick notes with addresses of nearby projects, encouraging neighbors to visit and resulting in high-value contracts. Despite its poor design, an "ugly" yet successful waitlist page engages readers effectively. Learning retention is improved by active participation and teaching, while …
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Braxton Manley is the Co-founder of Braxley Bands, which makes comfortable Apple Watch bands using an innovative elastic material. He is also the Co-founder of Mystic Gum and the CEO of Peace Love Hormones. His entrepreneurial journey began as a college project and became Braxley Bands, which he has since scaled to over $6 million in revenue. Braxt…
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Join host Cody McLain in this episode of the MindHack Podcast as he sits down with Anita Anello, an entrepreneur who successfully transitioned from a high-powered software executive to a homeschooling mom and thriving home-based business owner. Anita shares her journey of leaving the corporate world to seek greater freedom and fulfillment, and how …
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Tyson Drake is a fractional CMO for eight- to nine-figure DTC brands, helping them scale profitably. As a self-taught affiliate marketer, he became the CMO of The Oodie, where he trained an in-house team of over 25 people across performance marketing, creative, and e-commerce, scaling the company to nine figures across eight markets. In this episod…
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We upgraded a sales page, resulting in a 75% increase in engagement: more on-page time, better interactivity, and higher sales. Now offering our successful strategies to medium-to-large companies through detailed split-testing of their copy, design, and layout for maximum conversions. Highlighting RXBar's shift to a powerful copy-centric approach, …
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In this episode of the MindHack podcast, Cody McLain sits down with Neville Medhora, a renowned copywriting expert and the mastermind behind Kopywriting Kourse. Neville shares his journey from starting out in the world of copywriting to becoming a sought-after consultant and speaker. With his unique blend of humor and actionable insights, Neville d…
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Will Leach is the Founder of Mindstate Group, a behavioral research and brand consultancy that specializes in identifying the unconscious factors driving consumer behavior. As the world’s leading expert on subconscious mindstate research, he works with innovative brands to uncover actionable consumer insights. Will is also the best-selling author o…
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At a hotel with tempting full-sized Aesop shampoos and conditioners, a $50 charge looms if taken, matching the retail price. Meanwhile, the Kill Tony podcast, recorded live in Austin, is surging in popularity since Tony Hinchcliffe's appearance on The Roast of Tom Brady, making tickets nearly unattainable, and there's excitement around Pushing Ice …
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Phillip Jackson is the Co-founder of Future Commerce, a media company helping retailers and e-commerce companies understand the future of commerce and culture. With an engaged global audience of over 100,000 executives, his reach spans seven retail and digital commerce-focused content realms. As a writer, speaker, and marketer, Phillip has spent de…
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Online dating is now the main way couples meet, my newsletter scraper declutters inboxes, a chart shows changes in the biggest economies, I added a sauna to my home gym, networking at conferences and podcasts provide great insights, and knowing the costs is key to running a digital businessPor Neville Medhora
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Phil Rosen is an award-winning journalist, author, and the Co-founder and Editor of Opening Bell Daily, an independent news and research outlet. As the former Senior Reporter at Business Insider, he has a passion for finance, market trends, content creation, and community building. Phil is also the Founder of the Creative Journalists Club, where he…
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Michael Markesbery is the Co-founder and CEO of OROS Labs, a game-changing material technology company. His leadership and drive for innovation have propelled OROS Labs to create some of the most advanced thermal materials on the planet. Recognized as a Forbes 30 Under 30 winner, Michael developed Solarcore®, a technology leveraging aerogel's prope…
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Tips on making money through social media, starting from posts to newsletters, community building, and bigger projects. How our early experiences shape our beliefs and nostalgia. Why short videos are becoming more popular on social platforms, like YouTube.Por Neville Medhora
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