The Winning Ecommerce is for small and medium e-commerce entrepreneurs. There's no better way to learn how to build a great ecommerce brand than people who've done it before. We bring on merchants and experts and dive into how they built their businesses and their top lessons learnt. Your host Shahram Anver is one of those knowledge junkies always looking to learn more, join him for the ride. He's an ex-TripAdvisor optimization consultant and the co-founder of DataCue.
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TWE 46: Vision & Hard Work: A Successful Ecommerce Family Business
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In this episode of The Winning Ecommerce Experience Show, Natalie Hintze talks about Vision & Hard Work: A Successful Ecommerce Family Business. Specifically, she talks about: Listen to What The Market Tells You Keep Your Business Website Clean & Easy to Navigate Sales? It's All About People Natalie Hintze is Head of eCommerce & Marketing at Mr Poo…
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TWE 44: Motivation, Passion & Giving Back - Ways to Grow a Successful Ecommerce Business
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In this episode of The Winning Ecommerce Experience Show, Shahram Anver speaks to Alexander Simms of Live Freedom Brand about Motivation, Passion & Giving Back - Ways to Grow a Successful Ecommerce Business In this episode of The Winning Ecommerce Experience Show, Alexander Simms talks about Motivation, Passion & Giving Back - Ways to Grow a Succes…
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TWE 45: Scaling Online Business by Becoming a Reseller
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In this episode of The Winning Ecommerce Experience Show, Ana Dee talks about her Success Story: Scaling Online Business by Becoming a Reseller. Specifically, she talks about: Brand Loyalty - Higher Ecommerce Engagement How To Advertise When You're Not Allowed To Advertise? Using Social Media For Promoting Online Business Ana Dee is the founder of …
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TWE 43: How To Run Multiple Businesses All Over The World
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In this episode of The Winning Ecommerce Experience Show, Kristian Tognini and Trav White talk about Running Multiple Businesses All Over The World. Specifically, they talk about: Partnership as a Growth Strategy How to Educate Your Consumer about the Product Tips & Tricks: Do Your Market Research Like a Pro ] Jules Tognini, Kristian Tognini, and T…
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TWE 42: Story About Success: A Company That Provides Jobs to Homeless Youth
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In this episode of The Winning Ecommerce Experience Show, Sam Harper talks about Success: A Company That Provides Jobs to Homeless Youth. Specifically, he talks about: Motivation - A Key Of Succesful Business Does The World Need Another Sock Company? Building Brand Experience Sam Harper is a Co-founder of Hippy Feet, a company that Provides Jobs to…
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TWE 41: How To Start and Grow with Affiliate Marketing
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In this episode of The Winning Ecommerce Experience Show, Zak Garcia talks about how to start and grow with affiliate marketing. Specifically, he talks about: - Build Your Online Strategy & Believe In It - What Is Your Ecommerce Goal? - How To Use Capabilities Of Your Web Store Platform? Zak Garcia is a founder of CBD Capital Group, a market that i…
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TWE 47: How to Grow Profitable Shopify Store
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In this episode of The Winning Ecommerce Experience Show, Claus Lauter talks about How to Grow a Profitable Shopify Store. Specifically, he talks about: - Finding The Right Approach to The Audience - Data, Planning, Testing - The Name of The Game - Customers, User Experience & Conversion Rate Claus Lauter is a founder of Opovoo, an Ecommerce busine…
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TWE 40: How To Optimize Your Shopify Site Speed
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In this episode of The Winning Ecommerce Experience Show, Paul Barden talks about Why Is Important to Have A Fast Shopify Site. Specifically, he talks about: - Faster Websites Make More Conversions & Money - The Most Common Mistakes You Make On Your Shopify Site - How to Make Your Ecommerce Store Faster & More Profitable Paul Barden is a senior opt…
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TWE 39: How to Run A Successful Ecommerce Business That Lasts 20 Years
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In this episode of The Winning Ecommerce Experience Show, Shannen Knight talks about running a successful Ecommerce business for 20 years. Specifically, she talks about: - Key Success Factors of Ecommerce Business Strategy - The Importance of Knowing Your Customer Needs - Your Success in Sales Depends on Trust & Credibility Shannen Knight is the fo…
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TWE 38: Building an 8 Figure Ecommerce Business Through Sheer Grit
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In this episode of The Winning Ecommerce Experience Show, Chase Fisher talks about using crowdfunding as a successful entry point to his sunglasses ecommerce empire today. Specifically, he talks about: - Shopify: What makes a good ecommerce marketing strategy? - Want the best products for your business? Learn from your customers - How to build a su…
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TWE 37: How to Be Financially Independent with an Ecommerce Business
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In this episode of The Winning Ecommerce Experience Show, David Mason talks about how to use innovative shopping tools for building a successful business. Specifically, he talks about: - Killer Tips: How to Start your Online Store - Timeless Strategies, New Standards & The Future of Ecommerce - Great Customer Experience & Service - A Key for Amazin…
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TWE 36: How to Increase DTC Ecommerce Revenue Through Data & Experimentation
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In this episode of The Winning Ecommerce Experience Show, Raphael Paulin-Daigle talks about how to Increase DTC Ecommerce Revenue Through Data & Experimentation. Specifically, he talks about: - Full-Site A/B Testing & Conversion Optimization - What is "Conversion Trigger Triangle"? and how to prioritize customer questions, doubts, needs - Landing P…
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TWE 35: The Strategy Behind a Brand: People-First Sustainability
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In this episode of The Winning Ecommerce Experience Show, Shahram Anver talks to Ian Rosenberger about managing a successful ecommerce business and sustainably grows the brand in 2020. Specifically, he talks about: - The Easiest Way to Start an Ecommerce Website - Managing Ecommerce Business During a Crisis - Customers - The Most Powerful Salespeop…
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TWE 34: Growing an Ecommerce Brand with Content Marketing Strategy
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In this episode of The Winning Ecommerce Experience Show, Jake Smith talks about managing a successful family business in the middle of a pandemic. Jake talks about his entrepreneurship journey, how to market seasonal products and why content strategy is the key to grow your ecommerce business. Specifically, he talks about: - Brand building with gr…
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TWE 33: Ecommerce Success Story - How to Build A Successful CBD Online Business
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In this episode of The Winning Ecommerce Experience Show, Brandelle Palmer talks about building her successful online hemp business. Specifically, Brandelle talks about: - How to find a niche and underserved segment in the market to build your online business - Why it is important to educate consumers and how to do it - How to build brand position …
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TWE 32: Building a Google Ads Strategy for Ecommerce with High ROI
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In this episode of The Winning Ecommerce Experience Show, Hannah Mitchell-Parsons from Barn Owl Tech talks about the winning paid ad strategy Barn Owl Tech has used to attract clients. Specifically, Hannah talks about: - What's the right marketing mix when your Facebook ads are already working well? Should you invest in other channels? - How to max…
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TWE 31: Building a Killer Social Media Strategy to Attract and Retain Millennials
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In this episode of The Winning Ecommerce Experience Show, Amr Kawashti from In Your Shoe talks about the strategy he has used successfully to attract and retain millennials for his online socks business. Specifically, Amr talks about: - How to adjust your marketing strategy to changing customer behaviour - Maximising the ROI from your ad spend, how…
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TWE 30: How to Build a Go-To-Market Strategy For Ecommerce
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In this episode of The Winning Ecommerce Experience Show, Lynn Power from MASAMI Haircare discusses how she has built a clean haircare business from scratch and how to use your brand values and mission to guide your ecommerce business. Specifically, Lynn talks about: - How to use storytelling to create a powerful brand mission - Incorporating your …
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TWE 29: Using Customer Insights to Build a Coffee Brand With a Mission
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In this episode of The Winning Ecommerce Experience Show, Garrett Ramela from Common Sense Coffee, discusses the mission of his coffee business and how he has improved his homepage design from user feedback. Specifically, Garrett talks about: - Why your logo and mission statement are so important for branding - How to take user feedback to improve …
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TWE 28: How To Simplify Your Digital Marketing And Get Better Results
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In this episode of The Winning Ecommerce Experience Show, David Somerfleck from DMS.Blue, discusses digital marketing for SME and how small businesses should adapt. Specifically, David talks about: - How to simplify your messaging and marketing campaigns - Tips for SME to run marketing on a small budget - How to take your business online and get st…
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TWE 27: Planning A Successful Google Ads Strategy for Ecommerce
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In this episode of The Winning Ecommerce Experience Show, Roy Steves from StatBid, discusses paid marketing, Google ads and how to develop a successful campaign. Specifically, Roy discusses. - What are the right metrics you should be measuring, why ROI may not be a good metric after all - Tips to manage and run small scale A/B tests - The strategy …
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TWE 26: How to Use Content and Empathy To Grow In A Time of Crisis
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In this episode of The Winning Ecommerce Experience Show, Jessica Lister from Trinity, discusses content marketing, empathy and innovation. Specifically, Jessica discusses. - How to use empathy in your marketing and communications - How to up your content marketing game on a tight budget - Different innovative ways to reinvent your brand and produc…
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TWE 25: A Winning Ecommerce Design Recipe For A Great User Experience
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In this episode of The Winning Ecommerce Experience Show, Reese Spykerman from Design by Reese, discusses design and ecommerce user experience. Specifically, Reese discusses. - How to simplify your design to facilitate good user experience - Why the header of your homepage is so important - Easy usability test you can do to spot improvement opportu…
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TWE 24: Adapting Your Business to Changing Customer Needs
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In this episode of The Winning Ecommerce Experience Show, Christina Ganim, CEO and Co-founder of Kenz Woman, discusses how she mitigated risks and future proofed her business using scenario analysis. Specifically, Christina discusses. - How to future-proof and mitigate risks in your business - How the pandemic has resulted in a change in her busine…
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TWE 23: How to Optimize Your Conversion Funnel and Understand Data Like a Pro
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In this episode of The Winning Ecommerce Experience Show, Ruben Ugarte from Practico Analytics, discusses how to analyse your conversion funnel and data more effectively. Specifically, Ruben discusses. - Common mistakes ecommerce businesses make when it comes to understanding data - How to analyse your conversion funnel and spot outliers - How to p…
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TWE 22: Building An SEO-Optimized Ecommerce Site and Inbound Marketing With Small Budget
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In this episode of The Winning Ecommerce Experience Show, Michael Krynski from Catsy, discusses the importance of SEO during this time and how you can start building your SEO strategy and inbound marketing with very little budget. Specifically, Michael discusses. - How to build and adapt your SEO strategy during this time - How to build your blog a…
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TWE 21: How Ecommerce Brands Can Reinvent and Test Quickly During COVID-19
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In this episode of The Winning Ecommerce Experience Show, Bart Mroz from SUMO Heavy, discusses ecommerce trends, predictions and how brands can adapt to the new normal. Specifically, Bart discusses. - Why it is important to keep investing in marketing - How brands should adapt their business to reinvent themselves or innovate - Advice for businesse…
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TWE 20: Ecommerce Buyer Psychology and Copywriting Tips From 10 Years Of A/B Testing
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In this episode of The Winning Ecommerce Experience Show, Rishi Rawat, founder of Frictionless Commerce, discusses top copywriting tips and advice and how use buyer psychology to convert more customers. Specifically, Rishi discusses. - The 3 most effective ways to shape perception and user psychology from 10 years of experimentation - Why copywriti…
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TWE 19: Innovate or Die - How Ecommerce Can Ride The Pandemic Wave
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In this episode of The Winning Ecommerce Experience Show, Josh Boone, founder of Pure Web Results, discusses why it's important for Ecommerce businesses to take advantage of opportunities presented by the pandemic. Specifically, Josh discusses. - How to build a deep and authentic branding message to connect with your customers - How to try differen…
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TWE 18: Growing an Early-Stage Ecommerce Business with SEO
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In this episode of The Winning Ecommerce Experience Show, Calloway Cook, founder of Illuminate Labs, discusses key SEO strategies he's using to grow the business including different customer acquisition channels he's experimenting with. Specifically, Calloway discusses. - The process of competitive research and keyword analysis for your blog includ…
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TWE 17: Focus On Your Brand Voice and Other Social Media Tips for Ecommerce
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In this episode of The Winning Ecommerce Experience Show, Julie Bee, founder of BeeSmart Social Media, talks to us about social media tips for Ecommerce. Julie has great tips about which channels to focus on and why maintaining your brand voice is very important. Julie talks about the following topics in details. - What is your brand voice and why …
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TWE 16: Building a Successful DTC Brand with Influencers Masterclass
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In this episode of The Winning Ecommerce Experience Show, Kevin Gould from Kombo Ventures, discusses growing a successful DTC brand by adapting your marketing strategy and influencers during the downturn. Kevin talks about the following topics in great details. - How to adapt your communications and marketing with your customers - How to be success…
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TWE 15: Building A Great SEO Optimized Ecommerce Brand and Telling Your Story
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In this episode of The Winning Ecommerce Experience Show, Joe Balestrino, an SEO strategist, discusses key SEO strategies for e-commerce brands to optimise their website right now. Joe talks about the following topics in details. - Why the About Us page is key for SEO - How to tell and communicate your story - Why you should be building a blog focu…
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TWE 14: Creative Marketing Hacks To Build a Thriving Business In a Pandemic
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In this episode of The Winning Ecommerce Experience Show, Nick Shackelford from Structure Social, discusses creating marketing strategies and hacks for Ecommerce brands to keep their business afloat during the downturn. Nick talks about the following topics in great details. - How to adapt your communications with your customers - Why now is a good…
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TWE 13: How Ecommerce Brands Should Optimize and Thrive During a Downturn
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In this episode of The Winning Ecommerce Experience Show, Bob Buffone, Co-Founder and CTO of Yottaa, discusses strategies for e-commerce brands to optimize their website during a downturn. Bob talks about the following topics in details. - Why site speed is important and how to take an audit of your website - Noticeable Ecommerce trends and changes…
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TWE 12: How E-Commerce Brands Should Handle Paid Ads During A Crisis
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In this episode of The Winning Ecommerce Experience Show, Alexa Kurtz, Marketing Strategist & Paid Media Specialist at WebTek, discusses paid ad strategy, channels to invest in and SEO. Specifically, Alexa talks about: - Paid ad channels and which one is best for your business - How to optimise paid ad strategy and get the most value within your bu…
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TWE 11: Using Long Tail Keywords to Test The Market and Other SEO Tricks to Grow During COVID-19
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In this episode of The Winning Ecommerce Experience Show, Isaac Grinsdale, Head of SEO of TOAD Dairies, discusses how to test the market and other tactics to adapt your SEO strategy. Isaac discusses: - How to use long tail strategy and eBay to test the market - A/B testing your email subject line - Adapting marketing strategy and email campaigns fo…
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TWE 10: Shipping Perishable Goods And Building A Data-Driven Culture
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In this episode of The Winning Ecommerce Experience Show, Founder and COO of Perishable Shipping Solutions, discusses how to build a company that's based on great communication and data. Danny talks about: The unique challenges to ship perishable food How to build a data-driven culture in your company Why communication is more important than ever D…
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TWE 9: Planting Trees Online - How To Adapt A Sustainable Company In A Time of Crisis
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In this episode of The Winning Ecommerce Experience Show, Chris Kaiser, Founder of Click A Tree, discusses his company's mission and how he's making changes within the company in response to COVID-19. How Click A Tree was built as a socially responsible Ecommerce that aims to create local jobs and fights climate change The changes his team is makin…
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TWE 8: Which Ecommerce Platform Is Right for Your Business?
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In this episode of The Winning Ecommerce Experience Show, Isaiah Bollinger, Co-Founder of Trellis, discusses which platform retail brands should think about and consider when moving their business online. Specifically, Isaiah discusses: What are the pros and cons of major Ecommerce platforms like Shopify and Magento? What are the considerations you…
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TWE 7: What Will Happen to Ecommerce After COVID-19?
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In this episode of The Winning Ecommerce Experience Show, Luke Carthy, an e-commerce consultant, discusses his predictions and trends of Ecommerce after the crisis. Specifically, Luke discusses: His view on Ecommerce and future trends How brands can start adapting now to prepare for this inevitable change? How should businesses think about marketin…
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TWE 6: Should You Invest in Marketing During a Crisis?
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In this episode of The Winning Ecommerce Experience Show, Richard Garvey, Co-Founder of AcerSEO, discusses how to adapt your marketing spend during a crisis and if marketing agencies are still the right investment for your business. Specifically, Richard discusses: How should you adapt your marketing investment during this time? How to keep working…
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TWE 5: Forming Strategic Partnerships And Thinking Long Term
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In this episode of The Winning Ecommerce Experience Show, Sean Dawes, Co-Founder of Modded Euros, discusses building strategic partnerships and why thinking long term is so important for your brand. Specifically, Sean discusses: Why Ecommerce entrepreneurs need to think long term? How to position your brand during the crisis? Why building strategic…
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TWE 4: How to Problem Solve and Build Your Brand to Last
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In this episode of The Winning Ecommerce Experience Show, Andrew Faris, CEO of 4x400, discusses problem solving as an entrepreneur and his view on paid ads during the pandemic. Specifically, Andrew discusses: Why isolating a problem is imperative to get through the crisis? His view on discount during this time Why businesses should look at building…
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TWE 3: Focus on Process and Efficiency to Succeed After the Crisis
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In this episode of The Winning Ecommerce Experience Show, Andrew Maff, CEO/Founder of BlueTuskr, discusses growth hacking and digital marketing. Specifically, Oren covers: Why now is the time to focus on selling to current customers? Customer service deserves the highest priority right now Why it's better to postpone launching an Ecommerce website …
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TWE 2: Creating a Growth Hacking Mindset
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In this episode of The Winning E-Commerce Experience Show, Oren Greenberg, On demand VP of growth at Kurve, discusses growth hacking and digital marketing. Specifically, Oren covers: Why authenticity matters so much to build great brands? How can local businesses capitalise on their footfall? What is a growth hacking mindset for entrepreneurs? Oren…
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TWE 1: Adapting Your SEO Strategy In A Time of Crisis
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In this episode of The Winning E-Commerce Experience Show, Steve Pritchard, Director and SEM specialist It Works Media, discusses different strategies for E-Commerce store owners to get through the COVID-19 crisis. Specifically, Steve discusses: How should e-commerce store owners adapt their SEO strategy as a result of COVID-19? Key metrics every s…
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