The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast) podcast

37:48

Sales and marketing should work together—but too often, they don’t. Instead of collaborating, teams operate in silos and miss opportunities hiding in plain sight. Victor Adefuye is here to change that. In this episode, we talk about how AI is bridging the gap between sales and marketing—by turning real sales conversations into actionable marketing insights, better customer experiences, and smarter strategies. If you’ve ever felt like your marketing was disconnected from what your audience actually cares about, this one’s for you. In this episode of the podcast, we talk about: How to use AI to analyze sales calls Why transcripts are a goldmine for marketers Tools to improve messaging and conversion AI for personalization at scale (without losing trust) The future of sales prep, follow-up, and content creation …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Victor, the founder of Dana Consulting, pioneers the integration of AI with proven B2B sales methodologies. After founding Dana Consulting in 2015, he led the firm to notable success—training hundreds of teams and increasing close rates across startups and Fortune 500 companies. Following Dana Consulting’s acquisition by Winning by Design in 2019, Victor has returned to relaunch the company with a revolutionary focus: Superintelligent Sales, a framework that combines AI capabilities with human expertise to transform B2B sales performance. A sought-after speaker and thought leader, Victor draws on his unique background as a former attorney and his track record of driving measurable sales improvements to help organizations thrive in the age of AI. Website: https://www.dana-consulting.com/ Superintelligent Sales: https://superintelligentsales.ai LinkedIn: https://www.linkedin.com/in/victoradefuye/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/354…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Community vs. Followers with Brooke Summer Adams 29:00

há 12 dias29:00

29:00

Big followings don’t guarantee sales. Connection does. Because it’s not about how many people see your content—it’s about how many feel something from it. Brooke Adams joins me to break down the real difference between having an audience and building a community. We dig into what keeps people around, how to create belonging (without burning out), and what makes someone go from casual follower to repeat client. If your audience isn’t converting like you expected, this might be the shift you’ve been missing. In this episode of the podcast, we talk about: The difference between followers and community What small, connected audiences do better than big ones How strong communities drive sustainable sales Why some communities fizzle—and how to revive them Building community without burning out …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Brooke Summer Adams is a Mindset Coach and Business Mentor for new and aspiring coaches. With a 1st Class Honours Degree in Psychology, international accreditations in Transformational Coaching and NLP, and recognition as a Yahoo Finance Top 10 Female Life Coach, she has built a multiple six-figure coaching business from the ground up. Starting with nothing but a dream (and a laptop that barely functioned), Brooke went from a council estate in England to total financial, location, and time freedom. She knows firsthand the fears, doubts, and challenges new coaches face—because she’s been there. Now, she’s on a mission to help others break through fear, build their coaching businesses, and create the freedom-based life they desire. If you know you were meant to be a coach and are ready to go all in, Brooke is here to show you how. Website: https://brookesummeradams.com/ Facebook: https://www.facebook.com/CoachesCoach Instagram: https://www.instagram.com/brookesummeradams/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/353…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Scrappy Content Creation with Adam Constantine 36:02

há 19 dias36:02

36:02

Let’s talk about scrappy content. That low-effort, high-impact content that doesn’t look perfect—but still gets the job done. In this episode, I’m joined by Adam Constantine, founder of Ace Creatives, to talk all about the power of creating content without the studio setup. We dive into what makes scrappy content work, how to stay consistent with only 2 hours a week, and why authenticity still wins on social media. If content creation has felt overwhelming lately, this episode is your permission to keep it simple. In this episode of the podcast, we talk about: What scrappy content is (and isn’t) Adam’s journey from basketball to creative agency How to post consistently with limited time Why “bad” posts usually just disappear (and that’s a good thing) Practical formats to try: green screen, text-first, and more …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: From a professional basketball player to (probably) the world’s tallest social media guru, Adam Constantine has been a creative pioneer for over a decade in various industries. He has consistently created dynamic, unique, inspiring, and humorous digital content that engages audiences, keeps them talking, and builds successful brands. Serving as a resource to connect a brand’s social media with their external audience. This led to the launch of ACE Creatives, a social media, and full-scale production agency. With clients from Top global content creators to Fortune 500 companies and a variety of other verticals, his goal for each is to effectively position them in front of their audience to maximize ROI and brand affinity. He’s been on the national speaking circuit for several years, teaching the importance of storytelling in the digital age and hosting workshops on building a dynamic social media presence; serving as an event MC and social media thought leader, his unique skill set of simultaneously entertaining while educating a crowd is rivalled only by his 6’8″ frame, impressive beard growth, and ever-growing collection of shoes. Website: https://www.acecreatives.co/ Instagram: https://www.instagram.com/hashtagacecreatives , https://instagram.com/theycallmeac LinkedIn: https://www.linkedin.com/in/adamconstantine32/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/352…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
What Ten LinkedIn Audits Revealed 25:50

há 26 dias25:50

25:50

Think your LinkedIn profile is doing its job? After auditing 10 accounts during the annual LinkedIn Challenge in the Mindful Marketing Lab, I found clear patterns—some great, others... not so much. In this episode, I’m walking you through the most common profile mistakes, the kinds of content that actually work, and the one thing almost everyone is overlooking when it comes to engagement. Whether you’re just starting or looking to refine your LinkedIn game, these insights can help you show up more strategically without burning out. In this episode of the podcast, I talk about: What your profile banner really needs to do How to write a headline that stops the scroll Tips for emotionally resonant About sections The post types that get the most traction Why your engagement strategy matters more than posting frequency This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/351…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Is Influencer Marketing Still Worth It? with Sherri Langburt 27:09

há 5 weeks27:09

27:09

Influencer marketing isn’t what it used to be. Brands are shifting from chasing big names to working with highly engaged niche influencers. So how do you find the right influencers and create partnerships that actually drive results? I’m joined by influencer marketing expert Sherri Langburt, who’s breaking down what’s working now and how brands can maximize their influencer partnerships. If influencer marketing is part of your strategy, this episode is a must-listen. In this episode of the podcast, we talk about: How to measure real influence beyond just follower count Why nano & micro influencers are outperforming big names What’s working in UGC & brand partnerships right now How AI is shaping the future of influencer marketing …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Sherri is the founder and CEO of BabbleBoxx, an influencer marketing agency that helps brands mix influencer strategies into their marketing plans for a true omnichannel experience. Early in Sherri's career, she created one of the first SaaS-based influencer marketing platforms, which eventually led to what would become BabbleBoxx. Her approach to marketing invites a 'slow the scroll and engage audiences' strategy by connecting hand-picked influencers across categories with companies of all sizes to execute co-sampling and signature “boxx” marketing strategies largely dependent on social content. Sherri is an excellent and experienced speaker who has received outstanding reviews for content and delivery. Sherri was the Keynote speaker at the national 2022 AMA Digital Marketing Conference. Other speaking engagements have included the Path-to-Purchase Institute - Executive Network Conference, ANA Influencer Marketing Committee Conference, Digital Summit, and CEO Club of Baltimore. She is also an avid supporter of non-profit and educational organizations, including Feeding America, G.L.A.D.D, UJA, The Ronald McDonald House, U.C.L.A., and Seton Hall University, where she lends expertise and is often a guest speaker at events. Sherri offers volunteer one-on-one business counseling to the Women’s Center for Entrepreneurship of the U.S. Small Business Administration. Website: https://babbleboxx.com/ LinkedIn: https://www.linkedin.com/company/babbleboxx/ Instagram: https://www.instagram.com/babbleboxxofficial/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/350…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The Pinterest Strategy You Need for 2025 with Heather Farris 39:18

há 6 weeks39:18

39:18

If you’re tired of the constant social media algorithm changes, it might be time to give Pinterest another look. Unlike social media, Pinterest is a search engine—which means your content lasts longer and keeps working for you. I’m joined by Pinterest strategist Heather Farris, who’s breaking down how to use Pinterest the right way in 2025. Whether you want more traffic, more leads, or just a platform that doesn’t demand daily posting, this episode is for you. In this episode of the podcast, we talk about: How to optimize pins for search and get long-term traffic Why Pinterest users behave differently than Instagram users The best posting frequency (without burning out) How to use AI to streamline your Pinterest workflow …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Heather is a Pinterest marketer and has been managing client accounts for over 8 years. She jokes that she’s used the platform so long she remembers when there wasn’t much to see and you actually found the end of the feed. Before she got into Pinterest marketing she was in accounting. Heather facilitates a membership where she helps content creators, coaches & service providers with strategy to grow their traffic & sales. Website: https://heatherfarris.com/ YouTube: https://www.youtube.com/channel/UC2E4tXgSUeD5S9W6fGPoTsA Pinterest: https://www.pinterest.com/heatherfarrisco/_created/ Instagram: https://www.instagram.com/heatherfarrisco_/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/349…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
The Marketing Fix You’re Overlooking 15:26

há 7 weeks15:26

15:26

If your marketing to-do list feels overwhelming, you’re not alone. But what if you didn’t need more marketing, just better marketing? In this episode, I’m sharing a smarter approach to marketing—one that helps you maximize your time, focus on high-impact activities, and get better results without burning out. Whether you have two hours a week or twenty, these strategies will help you make every minute count. In this episode of the podcast, I talk about: Why marketing to existing clients is your easiest win How to stop leaving money on the table with warm leads The one tracking tweak that instantly improves your strategy Why website traffic means nothing if you’re not doing this The simplest way to grow your email list—no complicated tech required ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/348…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The Power of Content Repurposing with Anisha Patel 41:54

há 8 weeks41:54

41:54

If you’re only posting your podcast once and moving on, you’re missing a huge opportunity. Your podcast can be the foundation for ALL of your content marketing—if you know how to repurpose it the right way. I’m joined by Anisha Patel, a pharmacist-turned-podcaster who has mastered turning one podcast episode into weeks of content. Whether you’re podcasting to grow your business, share your expertise, or build authority, this episode will show you how to make your podcast work harder for you. In this episode of the podcast, we talk about: The step-by-step process for repurposing podcast content How to use AI to automate repurposing & save time The best SEO & social media strategies for podcast visibility Why batch recording helps avoid burnout & improve consistency …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Hi! I'm Anisha Patel 👋 - a paediatric pharmacist turned podcaster and digital creator who's passionate about showcasing the limitless possibilities within healthcare careers. Through my podcast "The Pharmacist Diaries" (172+ episodes strong! 🎙️), I share stories of innovative pharmacists worldwide while building a community that breaks free from traditional career moulds. After 14 years in clinical practice, including stints as the Abu Dhabi Grand Prix pharmacist and working in emergency services in the UAE, I've embraced entrepreneurship to help other professionals and entrepreneurs find their voice through podcasting. When I'm not recording episodes or coaching aspiring podcasters, you'll find me planning global adventures with my family or sharing insights about designing a life of impact and freedom. ✨ Website: https://www.pharmacistdiaries.com/ LinkedIn: https://www.linkedin.com/in/anisha-patel-%F0%9F%8E%99%EF%B8%8F-a95b9562 YouTube: https://www.youtube.com/@pharmacistdiaries Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/347…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Unlocking Charisma in Marketing with Trang Nova 35:36

há 9 weeks35:36

35:36

Want to sound more confident in your marketing? This episode is for you. How do some people seem naturally charismatic and engaging while others struggle on camera? The good news: speaking confidently is a skill—and today’s guest, Trang Nova, is here to help you master it. Even if you’re an introvert or feel awkward on camera, you can improve how you show up—without changing who you are. Tune in and learn how to show up confidently in your marketing. In this episode of the podcast, we talk about: The two key traits that make someone naturally charismatic How to make a great first impression in your marketing Body language & vocal tricks that instantly boost confidence Why speaking with presence makes your message more impactful …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Trang Nova is a TEDx Speaker and Speaking Coach for visionary entrepreneurs to speak with confident authority so they can be recognised as visible leaders in their business and on stages. Trang’s journey from being a withdrawn child to now being featured on global platforms like TEDx and Medium has made her realise that speaking is a skill that can be learned and mastered by anyone, not just those to whom it comes naturally. So now, Trang is on a mission to help others be seen and heard through the power of their speaking. This way, they can fulfil their personal and business potential, and lead powerful movements to make this world better for us all and future generations. Website: https://trangnova.com/ Instagram: https://www.instagram.com/trang_nova/ LinkedIn: https://www.linkedin.com/in/trang-nova-a887aba0/ Facebook: http://www.facebook.com/trangnovaa Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/346…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
The Data Behind Social Media Success in 2025 36:35

há 10 weeks36:35

36:35

What’s actually working on social media this year? I’m breaking down the latest Metricool study (analyzing 21 million posts!) to see what platforms are growing, which ones are struggling, and what all this means for your marketing strategy. If you’re tired of guessing what works and want to know exactly where to focus your marketing in 2025, this episode breaks it all down. In this episode of the podcast, I talk about: The fastest-growing platforms right now (one of them may surprise you!) Why Reels reach is dropping but Instagram posts are up How LinkedIn engagement skyrocketed by 99% The platforms small accounts should focus on for faster growth ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/345…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The Power of Speaking and Collaborations with Jenn Zellers 31:11

há 11 weeks31:11

31:11

Sick of feeling like you have to create content all the time just to stay visible? Yeah, same. But here’s the good news: there’s a smarter, more sustainable way to grow your business—and it has nothing to do with grinding out more Instagram posts. In this episode, I sit down with Jenn Zellers, an expert in sustainable marketing, to talk about how podcast guesting and summits can help you attract your dream audience, build authority, and create months of content from just one appearance. Plus, Jenn shares a free tool to help you craft podcast interview questions in seconds! If you’ve been thinking about guesting on podcasts but aren’t sure where to start, this episode is your roadmap. In this episode of the podcast, we talk about: How to find the right podcasts and summits to speak on The secret to pitching podcast hosts (without getting ignored) How to repurpose your talks into evergreen content The best way to track success from speaking opportunities Why sustainable marketing is way better than social media burnout …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Jenn and the Visibility Ecosystem team equip established digital business owners to create a sustainable, stress-less marketing system that grows your business, generates sleaze-free sales, and establishes you as a thought leader through speaking and collaborations. Website: https://visibilityecosystem.com/ Threads: https://www.threads.net/@visibilityecosystem LinkedIn: https://linkedin.com/in/jenn-zellers/ Instagram: https://www.instagram.com/visibilityecosystem/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/344…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Why Single-Platform Marketing No Longer Works 19:20

há 12 weeks19:20

19:20

You’re not building a community on just one platform anymore. And if you are? It’s time to rethink that strategy. In this episode, I’m diving into why community marketing has gone omnichannel—and why sticking to one platform could be limiting your business growth. Social media, email, podcasts, private spaces… your audience is everywhere . But how do you show up in multiple places without feeling stretched too thin? In this episode of the podcast, I talk about: How community has evolved beyond Facebook groups & forums The impact of positive and negative contagion in marketing Why a single-platform strategy isn’t sustainable in 2025 How to layer an omnichannel approach into your business Tools & strategies to simplify your multi-platform content plan ... and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/343…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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TikTok Ban Drama and Social Media Updates to Watch Right Now 25:57

há 13 weeks25:57

25:57

Overwhelmed by all the social media updates? Don’t worry—I’ve got you covered! In this episode, I’m breaking down the latest social media news and what it means for your business. From the TikTok ban (yes, it may still happen!) to YouTube stepping up its game with longer Shorts, and Instagram making some big changes to Reels and profiles, there’s a lot to unpack. I’m sharing my take on these updates, why they matter, and how you can stay ahead without feeling overwhelmed. If you’re wondering where to focus your efforts or whether it’s time to jump onto a new platform, this episode has the answers you need. In this episode of the podcast, I talk about: The TikTok ban Meta's algorithm changes and updates Meta’s automated fact checks removal Instagram's new features, grid layout change and editing app Exploring alternatives to TikTok ..and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/342…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Boost Your SEO Strategy with AI with Akilah Thompkins-Robinson 29:55

há 14 weeks29:55

29:55

Want to know how AI and SEO can work together to supercharge your content? (Spoiler: It's easier than you think!) In this episode, I chat with Akilah Thompkins-Robinson about her journey from tech expert to SEO and AI pioneer. Akilah shares how she combined her years of tech experience with SEO to create SEO Assist, a tool designed to make content creation a breeze. We dive into the magic of AI, how to use it effectively without compromising your voice, and why it's not cheating (despite what the internet says!). Plus, Akilah reveals the secret to balancing AI-driven work with your own creativity to create content that stands out. In this episode of the podcast, we talk about: Akilah’s journey with AI and SEO The “AI is cheating” myth ChatGPT vs. specialized AI tools AI’s role in keyword research and ideation Balancing AI with creativity in content creation Akilah’s future predictions for AI and SEO …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Akilah Thompkins-Robinson is an experienced SEO Strategist and Tech Founder with over 20 years in IT. As the founder of Girl Get Visible, she provides tech solutions and training to help businesses leverage SEO and increase their visibility. Akilah has worked with major companies like JP Morgan Chase and Mount Sinai Health Center and has been featured in Search Engine Journal. She is also the creator of SEO Assist and hosts the award-winning Girl Get Visible Podcast. A passionate advocate for women in tech, Akilah travels the country speaking on visibility and technology. Websites: https://girlgetvisible.com and https://seoassist.com YouTube: https://www.youtube.com/@girlgetvisible Instagram: https://www.instagram.com/girlgetvisible/ Facebook: https://www.facebook.com/girlgetvisible/ LinkedIn: https://www.linkedin.com/in/akilah-thompkins-robinson-pmp-msis-6249819/ TikTok: https://www.tiktok.com/@akilah_girlgetvisible Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/341…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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From Tech Overwhelm to Streamlined Systems with Kronda Adair 35:28

há 15 weeks35:28

35:28

Ready to stop drowning in tech and start working smarter? Kronda Adair has the tools and strategies you need! In this episode, I chat with Kronda about how to streamline your business operations with systems and automation. Kronda shares her journey from building websites to launching Million Dollar Systems and Automation Club, a membership program that helps business owners master the tech side of marketing. We dive into the importance of creating efficient systems, how automation can save time, and the tools she swears by—like Airtable. Plus, we tackle that ever-controversial debate—are freebies actually worth it? Spoiler: Kronda’s got a fresh take that might surprise you. If you’re ready to take control of your systems and simplify your tech stack, this conversation is packed with actionable tips to get you there. In this episode of the podcast, we talk about: The evolution of Kronda’s offers Matching systems and automation with marketing efforts The difference between systems and automation Choosing the right tools for your business needs The value of long-form content for audience building Internal vs. external marketing …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Kronda Adair is a Black lesbian dog mom who wants more Black women to rest and let the robots handle their repetitive tasks. Through her Million Dollar Systems retainer and her Automation Club Membership, she uses her knowledge and skills gained as a web developer, content marketing coach, automation service provider, and tech strategist to help overworked business owners stop buying technology and start hiring technology to build a software team that supports their business. When she’s not working, she can be found enjoying time at home with her wife, and cat, hiking or doing dog sports with her two Vizslas, reading, cooking delicious food, or enjoying the postcard vistas of the state of Oregon. Website: https://karveldigital.com/ LinkedIn: https://www.linkedin.com/in/krondaadair YouTube: https://www.youtube.com/@KarvelDigital/videos TikTok: https://www.tiktok.com/@krondakarvel Threads: https://www.threads.net/karveldigital Instagram: https://instagram.com/karveldigital Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/340…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Creating Your 2025 Marketing Plan 27:30

há 16 weeks27:30

27:30

Feeling overwhelmed by all the marketing “must-dos” out there? Or wondering how to create a plan that actually feels manageable and works for you? In this episode, I’m walking you through the six core elements of a successful 2025 marketing ecosystem. We’ll talk about crafting a clear POV statement, prioritizing signature content, and the value of having a strong attraction strategy. Plus, I’ll share why experimentation and playfulness are your secret weapons for creating share-worthy content. Tune in and let’s dive into how you can build a marketing plan that’s both effective and enjoyable! In this episode of the podcast, I talk about: Understanding the role of your POV in marketing Defining your unique attraction strategy to grow your audience Prioritizing signature content for consistent brand messaging Building effective strategies to attract new audiences Using experimentation to create engaging and shareable content Aligning marketing efforts with business goals and values Embracing playfulness and experimentation in your strategy ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/339…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Leveraging Your Podcast for Business With Anne Claessen [The Podcast Babes] 32:48

há 17 weeks32:48

32:48

I’m thrilled to share my guest episode on the Podcast Babes Podcast with Anne Claessen! In this conversation, we dive into how to use social media to attract podcast sponsors and amplify your show’s growth. I share my journey of landing a podcast sponsor within my first 20 episodes, my unique Costco sample strategy for promoting episodes, and tips for creating social media posts that offer value even if people don’t click through. If you’ve ever wondered how to make your podcast irresistible to sponsors or want creative ideas to grow your audience, this episode is packed with actionable insights you won’t want to miss! In this episode of the podcast, we talk about: Landing podcast sponsors using social media strategies Creating value-first social media posts for engagement Monetizing podcasts through creative and unique approaches Promoting podcasts with the Costco sample method Using podcasts to build trust and attract clients …And More! Special thanks to: Anne Claessen, host of The Podcast Babes Listen to the original episode here: https://thepodcastbabes.com/savvy-social-media-tactics-to-attract-sponsors-featuring-andrea-jones/ Website: https://thepodcastbabes.com/ Connect with Anne on social media: Instagram: https://www.instagram.com/thepodcastbabes/ Facebook: https://www.facebook.com/The-Podcast-Babes LinkedIn: https://www.linkedin.com/in/anne-claessen/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/338…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Cracking the Social Media Algorithm Code With Ruthie Sterrett [The Consistency Corner Podcast] 39:08

há 18 weeks39:08

39:08

I'm excited to share my guest episode on the Consistency Corner Podcast with Ruthie Sterrett! In this episode, we tackle a topic I know many of you wonder about—the ever-mysterious social media algorithm. We break down how it works, how to make it work for you, and why understanding it can transform your content strategy. Ruthie and I also dive into the role social media plays in your overall marketing, the value of genuine engagement, and the benefits of outsourcing when the time is right. If social media has ever left you scratching your head or feeling overwhelmed, this episode is full of tips and insights to help you approach it more strategically and confidently. In this episode of the podcast, we talk about: Demystifying social media algorithms and how to make them work for your business Understanding the unique role social media plays in a larger marketing strategy The importance of active engagement How to know when outsourcing social media is the right move for you Relationship building on social media & alternative relationship building methods …And More! Special thanks to: Ruthie Sterrett, host of The Consistency Corner Podcast Listen to the original episode here: https://www.theconsistencycorner.com/blog/decoding-social-media-algorithms-with-andrea-jones-episode-175 Website: https://www.theconsistencycorner.com/ Connect with Ruthie on social media: Instagram: https://www.instagram.com/theconsistencycorner Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/337…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The Shift from Tactical to Mindful Marketing With Maggie Patterson [Staying Solo Podcast] 38:32

há 19 weeks38:32

38:32

I'm excited to share my guest episode on the BS-Free Business Podcast (now Staying Solo Podcast) with Maggie Patterson. I love Maggie's no-fluff approach to building service-based businesses and in this episode, we tackled a topic that's near and dear to my heart—the evolution of social media and how to use it more mindfully. We dug into some really big questions around setting boundaries, maintaining privacy in this digital world, and how to show up authentically online without falling into the performative trap. We also talked about my journey from solo social media freelancer to leading an agency. If you ever feel like social media is running your whole freaking life or if you've ever wondered about how to make it work for you instead of against you, give this episode a listen. In this episode of the podcast, we talk about: The preference for meaningful interactions over short, surface-level content Showing up authentically online without feeling performative The importance of tailoring marketing strategies to strengths and capacities Balancing transparency with maintaining privacy boundaries Normalizing the slow, uncomfortable process of business evolution …And More! Special thanks to: Maggie Patterson, host of Staying Solo Podcast Listen to the original episode here: https://bsfreebusiness.com/mindful-marketing/ Website: http://www.bsfreebusiness.com/ Connect with Maggie on social media: Instagram: https://www.instagram.com/bsfreebusiness/ Threads: https://www.threads.net/@bsfreebusiness TikTok: https://www.tiktok.com/@bsfreebusiness Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/336…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Creating Meaningful Connections on Social Media With Diann Wingert [ADHD-ish Podcast] 50:58

há 20 weeks50:58

50:58

If you ever feel like social media engagement feels a bit... empty, or maybe you’re wondering if there’s a better way to make meaningful connections online, you’re not alone. I’m thrilled to share an episode from the ADHD-ish Podcast, hosted by Diann Wingert. I joined Diann to discuss one of my favorite topics, rethinking the way we use social media. In this episode, we dive into why chasing audience growth might be missing the point and how focusing on meaningful connections can completely transform your social media strategy and keep your sanity all while doing it. In this episode of the podcast, we talk about: Genuine interaction vs. broadcasting on social media Cultural conditioning towards instant gratification Why it's OK to leave platforms that no longer serve you Making social media work for you and on your terms The importance of community and personal interactions The shift from structured content creation methods …And More! Special thanks to: Diann Wingert, host of ADHD-ish Podcast Listen to the original episode here: https://player.captivate.fm/episode/cd5fe98c-ba2d-4388-b909-e51444350365 Website: http://www.diannwingertcoaching.com/ Grab your Free Mastering Your Entrepreneurial ADHD Guide: https://bit.ly/myea-guide Subscribe to Diann's LinkedIn newsletters: https://bit.ly/TDWE-Newsletter Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/335…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
The Power of Rest as a Marketing Strategy 25:08

há 21 weeks25:08

25:08

Ever feel like you’re burning the candle at both ends just to keep up with your marketing? Or maybe you’re questioning if all that hustle is really necessary? Well, trust me, you’re not alone. In this episode, I dig into the concept of intentional rest as a vital marketing tool. We’ll explore how different seasons in gardening can mirror your marketing strategy—yep, we're talking planting, pruning, and harvesting. So grab your favorite bevvie and let's dive into how you can strategically use rest to optimize your marketing and avoid burnout. In this episode of the podcast, I talk about: Using intentional rest as a strategic part of your marketing plan Understanding the seasons of marketing through the lens of planting, cultivating, harvesting, and resting Aligning your marketing efforts with your energy and capacity for sustainable growth Reflecting on what’s working and what’s not to refine your strategy during quieter periods Avoiding burnout by scheduling breaks and creating manageable routines for long-term success ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/334…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Mindful Practices for Business Success with Jill Lanier 33:26

há 22 weeks33:26

33:26

Are you stuck in the “hustle mode” of running a side business while working full-time? Or wondering how to approach marketing without the overwhelm? This week, I sit down with Jill Lanier, a certified mindfulness instructor, to chat about her journey from the corporate grind to building a business rooted in intentionality and calm. We explore how intentional practices can help you stay grounded, market mindfully, and build a business that aligns with your vision. If you’re looking for ways to thrive as an entrepreneur without sacrificing your well-being, this episode is a must-listen. In this episode of the podcast, we talk about: The challenges of transitioning to entrepreneurship Using mindfulness to manage stress and maintain focus in business Aligning marketing efforts with personal values for authentic connections Creating a sustainable approach to social media and marketing strategies Self-perception vs. audience perception Building connections through consistent & mindful social media engagement …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Jill Lanier is a certified mindfulness and meditation instructor (MNDFL, New York, NY). She is Founder of Mindful Renaissance and creator of the Mindful Renaissance Framework, a system for helping others discover effective strategies for overcoming the stress associated with the complexities and hectic pace of modern life. Author of the weekly Mindful Renaissance newsletter, she writes regularly about these topics as well as her own experiences as a woman of color, incorporating mindful meditative practices into her everyday routine. Jill is also author of Permie Peeks, a photo blog, which focuses on the cultivation of mindful awareness and appreciation of Nature’s tenacity in the face of the seemingly harsh urban environment. Jill has led opening meditations for creative arts events such as the Make W.A.V.E.S (Writing, Activism, Values, Environment Empowering & Sharing) summer series, hosted by Golda Solomon and several of John Maney’s Finding Your Voice creative writing workshops. Last fall she was featured as a guest on the "Be Your Own Kind" podcast, hosted by Renita Quirls and the "Heartfelt Awakenings" podcast, hosted by Deni Van. Jill holds a BA in Psychology along with graduate degrees in Library Science and Management Information Systems. Website: https://mindfulrenaissance.com/ Instagram: https://www.instagram.com/mindfullyjill/ LinkedIn: https://www.linkedin.com/in/jill-lanier-13b5244/ Facebook: https://www.facebook.com/MindfulRenaissance/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/333…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The Future of Social Media and Marketing: What to Expect in 2025 28:40

há 23 weeks28:40

28:40

What's next for social media? In this episode, I’m pulling out my crystal ball to share my predictions for 2025. I’m talking about how to use AI more effectively, why community is an ecosystem (not just a single platform), and how algorithms are prioritizing share-worthy content. Plus, I dive into the importance of reputation in marketing and how it’s shaping the way we connect online. If you’re ready to level up your marketing strategy and stay ahead of the curve, this episode is for you! In this episode of the podcast, I talk about: Why reputation is the cornerstone of your marketing strategy heading into 2025 The shift from broadcasting to fostering meaningful conversations online Leaning into the advancement of AI The evolving role of algorithms and why share-worthy content is key The rising importance of human-centered content Building community as an ecosystem across multiple platforms Creating collaborative & community-driven content for genuine conversations ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/332…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Creating Community-Driven Events with Kristina Bartold 37:04

há 24 weeks37:04

37:04

Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down with Kristina Bartold, event marketing pro and co-founder of High Vibe Women, to talk all things event planning, building authentic community, and creating a meaningful attendee experience. We discuss what goes into crafting an event that people actually want to attend, why intentional connection is the real draw, and how to market your event in ways that get people excited without the “hard sell.” Whether you’re hosting your first event or looking to elevate your next one, Kristina’s insights on blending strategy with heart will have you ready to create an event people won’t stop talking about. In this episode of the podcast, we talk about: Building community and making connections at events Creating a buzz with authentic, community-focused marketing strategies Defining success metrics beyond ticket sales Balancing inclusivity and urgency in event marketing to drive excitement Building lasting brand loyalty by focusing on genuine connections over numbers …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves helping entrepreneurs and small businesses grow their communities online using social media and podcasting. Kristina has been working in social media almost 10 years as a side hustle, and finally realized it was her passion and calling to pair her extensive experience coaching with her love for social strategy. The Social Snippet was born with her co-founder, Maria, and the rest is history! Kristina spends most of her days recording podcast episodes for the Build Your Digital Community podcast, coaching business owners on how to grow their businesses or hosting events for local female entrepreneurs to grow. Website: https://thesocialsnippet.com/ Instagram: https://www.instagram.com/kristina.bartold/ and http://instagram.com/thesocialsnippet/ LinkedIn: https://www.linkedin.com/in/kristinabartold/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/331…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Social Media CPR with Peg Fitzpatrick 38:03

há 25 weeks38:03

38:03

Ever feel like your social media could use a reset? Or maybe you’re stuck in the cycle of creating the same kind of content week after week? In this episode, I sit down with social media strategist Peg Fitzpatrick to explore practical ways to breathe new life into your channels. Together, we dive deep into how to give your social channels the CPR they need, especially if you're noticing tumbleweeds in your engagement. Ready to refresh your social channels and make social media fun again? Tune in to listen! In this episode of the podcast, we talk about: Signs of a stale social media presence The importance of balancing old and new content strategies Sparking creativity through platforms like Pinterest A Marie Kondo approach to social media Embracing video content like reels and b-rolls The importance of rest to prevent burnout …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Peg Fitzpatrick is a social media powerhouse, co-authoring The Art of Social Media: Power Tips for Power Users with Guy Kawasaki and now debuting her solo book, The Art of Small Business Social Media: A Blueprint for Marketing Success . As the first head of social strategy for Canva, Peg knows social media, creativity and community. Website: https://pegfitzpatrick.com/ The Art of Small Business Social Media: https://pegfitzpatrick.com/small-business-social-media-book/ Instagram: https://www.instagram.com/pegfitzpatrick/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/329…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Grow Your Email List with Free and Paid Bundles with Kate Doster 44:36

há 26 weeks44:36

44:36

Ever thought about creating a bundle but felt overwhelmed by all the moving parts? Or maybe you’re just wondering if it’s even worth the effort? You’re definitely not alone. In this episode, I sit down with the ever-fabulous Kate Doster, who’s practically a bundle guru. We spill the beans on why having a dedicated domain can give your bundle that extra “wow” factor and how kicking it off with a free bundle can supercharge your email list. Kate and I dive into the nitty-gritty of using bundles as a strategic tool—how to pick the right contributors, the perfect timing, and even some laugh-out-loud moments about marketing myths and hustle culture. Because who needs to be grinding 24/7? (Hint: not us.) So, if you're ready to dive into bundle magic without losing your cool, this episode is your jam. Trust me, it’s got all the practical tips and a sprinkle of fun. Let’s make those bundle dreams happen together! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Kate Doster is a 7 figure course creator & the host of the Do The Brave Thing Online Business podcast. It’s her sole & soul’s mission to prove nice people don’t have to finish last in business. Thanks for her spammer-face free sales techniques & bundle hosting ramp up system. Website: www.katedoster.com Instagram: www.katedoster.com/instagram Facebook: www.katedoster.com/facebook Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/329…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Dark Social: What is it + How it’s Affecting Your Business 24:29

há 27 weeks24:29

24:29

Let’s talk about the mysterious world of dark social—and no, it’s not some secret, underground social network (though that sounds way cooler than it actually is). It’s the stuff happening in the background, like when someone texts your TikTok video to their friend or shares your latest blog post in a DM. As a business owner, this is big because it means not all engagement is trackable by the usual likes and comments. In this episode, I break down what dark social actually is, why it’s on the rise (hello, Gen Z!), and how it might be affecting your social metrics. You might be getting more engagement than you think—just not where you can see it. And don't worry, I’ll give you some practical tips to actually use this trend without pulling your hair out. Here’s what’s in this episode: what the heck dark social even is (and why you’ve probably been a part of it) why your Instagram likes might be down, but that doesn’t mean no one’s watching how brands are leaning into dark social with private communities and message-based sharing practical tips to adapt your content strategy for this private-sharing era (without doing the most) This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/328…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Breaking the Mold in Branding with Chloé Nwangwu 40:21

há 28 weeks40:21

40:21

Ever feel like your brand is just blending into the background? Or like you’re stuck under some kind of invisibility cloak (but not the cool kind from Harry Potter)? Well, good news—Chloé Nwangwu is here to help you break out of that! In this episode, we’re diving into why it’s time to stop calling yourself “underrepresented” and start seeing yourself as underrecognized. Chloé, who started her career in international conflict resolution (no big deal, right?), shares how branding goes way beyond logos and color palettes. We’re talking about how branding and marketing work together to shape the way others treat your business—and how to create those memorable anchors that make your brand stick. Plus, we’re throwing out ideal client avatars once and for all. Seriously, we’re done with those. In this episode: Branding vs. marketing—what’s the real difference? Why “underrecognized” > “underrepresented” How to create branding that sticks Storytelling that actually drives action Ditching ideal client avatars for good … and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Known as the Brand Scientist, N. Chloé Nwangwu is the director of NobiWorks, a brand visibility consultancy rooted in behavioral science. She unabashedly believes brands and visibility strategies not built with power dynamics and biases in mind should consider disappearing from this plane of existence. That’s the Thanos snap treatment for the nerds out there. NobiWorks equips underrecognized brands with visibility strategies and systems scientifically formulated to help them neutralize visibility biases while commanding — and keeping— attention in an increasingly crowded marketplace. Everything you do to be better seen, heard and understood should work. Full stop. And it is her personal mission to make that so. Most recently, she advised the first refugee delegation to the UN. Website: www.nobiworks.com Instagram: http://instagram.com/nobiworks LinkedIn: https://www.linkedin.com/company/nobiworks/ , https://linkedin.com/in/nwangwu Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/327…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Growing a Newsletter Without Social Media: Building Sustainable Success with Jessica Lackey 40:53

há 29 weeks40:53

40:53

Ready to build your email list without becoming glued to Instagram? (Yes, it’s possible!) In this episode, I chat with business strategist and systems guru Jessica Lackey about how she grew her newsletter without the social media hustle. Yep, you heard that right—no reels, no hashtags, just a beautifully crafted newsletter that people actually want to read. 😱 Tune in for: How Jessica built a thriving newsletter without social media and why email might just be the secret sauce to sustainable business growth. Her genius strategy for making sales without turning every email into a “BUY NOW” pitch. Spoiler: It’s all about building real relationships over time. The importance of business systems (minus the overwhelm). Jessica breaks down how to create a structure that works for you —not against you. We’re talking sustainable, repeatable processes that make your life easier. Why podcast guesting > social media for reaching new audiences. If you’re tired of dancing for the algorithm, this one’s for you. How she turns her newsletter into a product and delivers so much value it practically sells itself (no spammy vibes here). Jessica’s approach is a breath of fresh air for anyone who’s over the "always-on" grind. And while you’ll learn some pretty smart tactics, you’ll also leave with a reminder that marketing doesn’t have to be a high-speed chase—it can be cozy, slow, and still wildly effective. This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Jessica Lackey is a strategy and operations advisor who blends business strategy, practical application, and a human-centric approach to create sustainable businesses. With a background in corporate leadership, McKinsey & Company consulting, and a Harvard Business degree, Jessica knows a thing or two about hustle culture and what it feels like to judge success by the bottom line…at all costs. Now, she combines her deep experience in consulting, Fortune 500 operations leadership, and coaching to help businesses grow without sacrificing the well-being of their clients, team, and community. Website: https://www.jessicalackey.com/ Instagram: https://www.instagram.com/jessicalackey_consulting/ LinkedIn: https://www.linkedin.com/in/jessica-lackey/ Twitter: https://twitter.com/jslackey Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/326…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Marketing Your Business During an Election Year with Josephine Agrawal & Megan Griffith 47:15

há 30 weeks47:15

47:15

Social media during election season? Yeah, it's a lot, right? 🙃 If you’re feeling a little overwhelmed, you’re definitely not alone. In this episode, I chat with Megan Griffith and Josephine Agrawal about how businesses can keep things real without getting totally swept up in the political madness. Ever wondered if your brand should speak up on social issues? Or if it’s cool to keep things light when the world feels heavy? This episode covers value-based content, mixing humor with serious stuff, and handling tough topics with a little more grace. Tune in as we get real about the challenges entrepreneurs are facing right now, and share some down-to-earth advice to help you stay grounded when everything feels, well… a bit chaotic. This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guests: Josephine Agrawal is a Social Media Strategist and Agency Owner at Pomona Creative, a long-term social media agency for really smart social that sells. She's been telling brands’ stories, one post at a time, since Facebook called them "wall posts". Josephine is based in Denver, Colorado where she lives with her daughter and husband, spending time hiking, gardening and chasing around a toddler. Follow her on Instagram and LinkedIn. Website: http://pomonacreative.com/ Instagram: https://www.instagram.com/pomonacreative/ LinkedIn: https://www.linkedin.com/in/josephinewood/ Megan Griffith is a content creator, neurodivergent life coach, and hair dye enthusiast. She is autistic and ADHD, and uses her lived experience and research skills to help other neurodivergent folks cope with their struggles, identify their strengths, and celebrate themselves, disability and all. She specializes in executive dysfunction, emotional dysregulation, and internalized shame, and has several programs and products (not to mention a wealth of free resources) available at her website, theneurocuriosityclub.com. Website: https://theneurocuriosityclub.com Instagram: https://www.instagram.com/theneurocuriosityclub YouTube: https://www.youtube.com/@theneurocuriosityclub Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/325…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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The No-Nonsense Guide to Pitching Yourself for Podcasts with Mai-kee Tsang, Brittney Lynn & Angie Trueblood 53:07

há 31 weeks53:07

53:07

Ever wondered how to make your podcast pitches actually stand out? Or maybe you're kinda stuck on where that line is between sharing your story and, well, not coming off as a walking ad? In this episode, I’m hanging out with podcast pros Angie Trueblood, Mai-kee Tsang, and Brittney Lynn, as we dive deep into the world of pitching yourself for podcasts. We’re talking everything—from handling rejections (yes, they happen!) and tweaking your approach to the magic of being authentic and building real connections. In this episode of the podcast, we talk about: Why ditching PR lingo makes your pitch stand out. How to use rejections to refine your strategy. Tips on making it about the audience, not you. The importance of building real connections over transactional pitches. How to align your pitch with current events. …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guests: Mai-kee Tsang (She/Her) is The Sustainable Visibility® Mentor, Podcast Guesting Strategist, & ICF Certified Trauma-Conscious Leadership Coach. She helps human-first business owners get heard & hired for their work in the world. Through the power of Sustainable Visibility® & Podcast Guesting Strategy, she’ll help you show up consistently in your business (not constantly!) without compromising your capacity, boundaries or your bottom line in the process. Website: https://maikeetsang.com/ Instagram: https://www.instagram.com/maikeetsang/ LinkedIn: https://www.linkedin.com/in/maikeetsang/ Brittney Lynn is the founder and CEO of The Human Connection Agency, a PR & Partnerships agency that serves purpose-driven entrepreneurs worldwide. She has nearly 15 years of experience working in the online marketing industry and has a passion for helping others grow their reach, revenue, and impact through strategic PR. Brittney and her team have landed clients on hundreds of top-rated podcasts, in publications such as Forbes, Entrepreneur, Bloomberg, Wall Street Journal, New York Times, US News & World Report, and Washington Post and top local and national tv markets such as the Today Show. Website: https://www.humanconnectionagency.com/ Instagram: https://www.instagram.com/humanconnectionagency/ LinkedIn: https://www.facebook.com/brittneyllynndotcom/ Angie Trueblood brings her entrepreneurial spirit, innovative thinking, and extensive training experience to The Podwize Group, where she and her team specialize in consulting with and training PR firms and business owners on how to successfully pitch and secure podcast interviews for their clients and leaders. With years of experience running a podcast booking agency and hosting her own podcast, Angie has developed a deep understanding of the podcast industry on both sides of the mic. In addition to being featured on over 50 podcasts, Angie shares her expertise on the "Pitched" podcast, where she dives into the intricacies of the podcast industry and offers best practices for successful pitching…none of which include sending robotic, templated emails en masse to podcast hosts. This depth of expertise helps her equip teams with the strategies and insights needed to secure high-impact podcast features that drive growth and visibility. Website: https://thepodwizegroup.com/ Instagram: https://www.instagram.com/thepodwizegroup/ LinkedIn: https://www.linkedin.com/in/angietrueblood/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/324…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Blogging Isn’t Dead—Here’s How to Make It Work for Your Business with KP & Jessie from Inkpot Creative 44:47

há 32 weeks44:47

44:47

Is blogging dead? I saw this question floating around Threads recently, and honestly... why are people still asking this? Of course, blogging isn’t dead! But if you’ve been scratching your head wondering if it’s still a good way to grow your biz, drive traffic, and snag some new leads, then you’re in the right place. Today, I’m chatting with KP and Jessie from Inkpot Creative. We’re diving deep into how blogging has evolved, why it still matters, and how you can make it work for you in 2024 and beyond. In This Episode, We’ll Spill the Tea On: Why the “blogging is dead” rumor just won’t die (and why it's so not true). How to use blogging to bring in traffic and leads without losing your sanity. The keyword-first approach—AKA your new BFF for blogging success. How to write blog content that doesn't just sit there collecting dust but actually converts. Our fave ways to promote your blog (hint: we’re all about that repurposing life). Why AI isn’t coming for your blogging job (if you do it right). Tips for staying consistent, updating old posts, and not burning out. This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guests: Inkpot Creative® is a queer-led design studio founded by KP building unconventional, impactful brand and website experiences for photographers who are leading their industry by creating something different. Website: https://inkpotcreative.com/ Instagram: https://instagram.com/inkpotcreative TikTok: https://www.tiktok.com/@inkpotcreative Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/323…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

1
Rage-Baiting: The Viral Tactic You Need to Avoid 27:15

há 33 weeks27:15

27:15

Okay, we’ve all seen it—those posts that seem designed just to make you angry. Yep, that’s rage-baiting, and it’s everywhere. In this episode, I’m breaking down what exactly rage-baiting is, why it works (ugh, thanks algorithms), and how it sneaks onto your feed. We’ll also chat about how it’s related to other viral tactics like clickbait, satire, and our chaotic cousin, shitposting. As always, I’m keeping it real. I’ll dive into why rage-baiting might drive engagement in the short term, but it can seriously hurt your brand in the long run. Plus, I’ve got some tips on how to steer clear of these tactics while keeping your content positive, authentic, and—most importantly—not rage-inducing. If you’re tired of seeing the internet become one big angry mess, this episode’s for you! What You’ll Learn: What rage-baiting actually is (and why it makes you SO mad) How viral tactics like clickbait, satire, and shitposting are related but not as toxic Why rage-baiting gets tons of engagement but isn’t worth it for your brand How mindful marketers can avoid the temptation of using these negative tactics Some tips for keeping your content authentic and positive (no anger required!) This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Savvy Social School Workshop For those in the Savvy Social School, don't forget our live workshop next week: "Profit from your POV." We're bringing you fresh strategies directly from the Andréa Jones marketing playbook: https://onlinedrea.com/school Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/322…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Marketing Through a Pivot 37:40

há 34 weeks37:40

37:40

I RETIRED MY SERVICES. Sorry to shout but I'm scared-cited about this huge change. In this episode, I share my journey through an emotional and strategic pivot. From the challenges of balancing work and motherhood to the decision to retire from my social media management agency, I'll walk you through it all. We'll dive into reflective marketing, leveraging personal brands, and how leaning into my values of communication and integrity helped guide my way. Plus, I'm planning some exciting future events and will give you a sneak peek! Join me as we untangle the complexities and rewards of making a business pivot. This Episode Was Made Possible By: Sked Social A pivot is not just about survival; it's about seizing new growth opportunities. With Sked Social, you’re equipped to scale your brand or agency, no matter how the market shifts. Sked’s social media management platform provides advanced scheduling, streamlined collaboration, frictionless approvals, in-depth analytics and multi-account oversight—all from a single, powerful dashboard. Plus, Sked knows pivoting platforms can be a headache, so they’re making it simple and affordable. Join Sked today and pay nothing until your current contract ends. Terms and conditions apply: https://skedsocial.com/switch-without-a-hitch/switch-to-sked-social-for-free?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=marketing_pivot_episode Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/321…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Instagram’s Link in Bio: End of an Era or Just Evolving? 24:25

há 35 weeks24:25

24:25

Is saying "link in bio" old news? Or maybe you've heard the chatter about ManyChat and want to know more? You’re in the right place! In this episode of the Mindful Marketing Podcast, I’m talking about how Instagram's go-to CTA is evolving, what could be next, and how you can keep up. I’ll also spill the tea on what’s actually working for conversions right now. Tune in to stay ahead of the game and learn how to roll with these changes without the stress. This Episode Was Made Possible By: Sked Social In a world where link-in-bio functionality could be fading, consolidating your social media management tools is the key. Choose a platform that not only keeps up with the trends but brings all the essentials together. Sked Social has you covered—with advanced auto-posting (including Instagram Stories with link stickers), AI-powered reporting and content creation, and a link-in-bio featuring a clickable image grid. Plus, Sked offers fair, predictable pricing, and because they know switching platforms can be a hassle, they're making it easy: join Sked Social today and pay nothing until your current contract ends. Terms and conditions apply: https://skedsocial.com/switch-without-a-hitch/switch-to-sked-social-for-free?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=link_in_bio_episode Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/320…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Threads Success Strategies with Melissa Litchfield, Lennox Saint, Jereshia Hawk & Becky Mollenkamp 43:14

há 36 weeks43:14

43:14

Curious about how real business owners are leveraging Threads for growth? In this roundtable episode, I’m joined by four incredible entrepreneurs—Melissa Litchfield, Lennox Saint, Jereshia Hawk, and Becky Mollenkamp—who share their hands-on strategies for building community and driving interest in their businesses on Meta's Threads platform. We discuss everything from engaging authentically to creating content that resonates, all while navigating the unique opportunities and challenges Threads presents. In this episode of the podcast, we talk about: The diverse approaches these entrepreneurs take on Threads How to define success on the platform The balance between transparency and privacy in personal posts Tips for engaging effectively with your community on Threads Real-life examples of how Threads can drive business results …And More! This Episode Was Made Possible By: Sked Social Why settle for a lackluster social media management tool when you could be using Sked Social? With unlimited collaborator access, streamlined approvals, and advanced auto-post technology that lets you post to all major platforms (including Threads!), Sked Social offers everything you need. They provide 24/7 support from real humans, and transparent, scale-friendly pricing. Sked understands the fuss and cost involved in switching platforms, so they’re making life easier. Join Sked Social today and pay nothing until your contract with your existing provider ends. Terms and conditions apply: https://skedsocial.com/switch-without-a-hitch/switch-to-sked-social-for-free?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=threads_round_table_episode 2024 Instagram Bootcamp You don’t need to go ✨Viral✨ on Instagram... you need to get Profitable! Learn the IG Strategies that focus on profitable engagement, NOT empty attention, at the FREE 4-Day Instagram Bootcamp for Founders, Biz Owners, & Content Creators. From August 19-22, invest 4-days of rewarding work into setting your business up for a major success shift on Instagram: https://onlinedrea.com/bootcamp About the Guests: Melissa Litchfield is a 36-year-old, southern California native, currently living in Mobile, Alabama. For the past 9 years, she’s been helping online entrepreneurs and small businesses market themselves online with paid and organic traffic. She owns Litchfield Media Co, a digital marketing company that helps small businesses and entrepreneurs skyrocket their impact and revenue with paid traffic. Melissa also manages two rental properties and a new custom clothing apparel brand for babies and toddlers. She lives with her husband, who serves in the US Coast Guard, and her daughter, Madeline. Website: http://www.litchfieldmedia.org/ FREE Ad Resource: https://litchfieldmedia.org/proven-pixel-permit LinkedIn: https://www.linkedin.com/in/melissa-litchfield/ Instagram: www.instagram.com/litchfieldmedia Facebook: www.facebook.com/litchfieldmedia Threads: www.threads.net/@litchfieldmedia YouTube: https://www.youtube.com/channel/UCZo0yDnY8j037krj0722eRw Twitter: twitter.com/litchfieldmedia Pinterest: www.pinterest.com/litchfieldmedia1 Tiktok: www.tiktok.com/@litchfieldmedia Becky Mollenkamp is a business accountability coach who guides entrepreneurs through the transition from small business owner to agency CEO (without selling their soul). Website: https://feministfounders.co/ Podcast: https://feministfounders.co/episodes/ Instagram: https://www.instagram.com/beckymollenkamp/ Lennox Saint is the Threads Guy. In 2021, Lenny graduated with a Juris Doctor law degree from the University of Western Australia. However, a year earlier, he became depressed, realized he hated law, and couldn’t envision a career in it. So on graduation day, he quit to start Saints Coaching — inspired by his late mum’s emphasis on quality education and her own business, Saints Clothing. Despite investing 3,000 hours and $80,000 into a failed course, Lenny persevered. Since July 2023, he’s spent 1,500+ hours creating Threads content, building a community of over 6,000 followers. Recognized by Buffer as one of “7 Creators on Threads to Watch,” Lenny continues his mum’s mission with Saints College, a Skool community for Threads creators, now boasting over 500 members and ranked as a Top 500 Skool group. Threads: https://www.threads.net/@lennox_saint Jereshia Hawk is a sought after business coach and sales expert who grew her business from $0-5 million in less than 5 years with organic marketing, a lean team, and high profit margins. She helps high-achieving, industry experts launch scaleable group coaching programs by packaging and positioning their intellectual property and strategically repurposing live videos to generate new leads. She's dedicated to seeing more coaches leave a positive impact and creating a lasting legacy by leveraging the profit from their business to contribute to the growth of their personal net-worth. For more information, head to jereshiahawk.com . Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/319…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Instagram Threads: The Good, The Bad, and The Ugly One Year Later 25:17

há 37 weeks25:17

25:17

It's been one year since Meta introduced Threads, and there's a lot to unpack. In this solo episode, I dive into the good, the bad, and the ugly of using Threads as a business owner. We'll explore whether you should be on this platform, how to make it work for your business, and what you need to be cautious about. From personal connections to algorithm quirks, this episode covers it all. In this episode of the podcast, I talk about: How Threads fosters personal connections The refreshing ad-free experience on Threads The charm of unprocessed, real-time content The good and bad of Threads’ algorithm Challenges with real-time updates and search functionality How scheduling posts can impact the platform's charm Why Threads might not be suitable for every business Success stories and real-world examples of leveraging Threads …And More! This Episode Was Made Possible By: Sked Social Ready to elevate your social media game? With Sked Social, seamlessly add Threads into your mix. Auto-post Threads, Instagram Reels and TikToks with custom covers, mixed media carousel posts, and even Instagram Stories with link stickers. Love batching content? Sked’s got you covered. Upload your media in bulk and customize captions across platforms in one go. Save time and get more done. Plus, Sked is with you every step of the way. Enjoy expert support from a real person you'll come to know well. Your dedicated Customer Success Manager will guide you through onboarding and provide all the training you need to maximize the platform. Get started with Sked Social today and watch your social strategy soar: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=threads_birthday_episode 2024 Instagram Bootcamp You don’t need to go ✨Viral✨ on Instagram... you need to get Profitable! Learn the IG Strategies that focus on profitable engagement, NOT empty attention, at the FREE 4-Day Instagram Bootcamp for Founders, Biz Owners, & Content Creators. From August 19-22, invest 4-days of rewarding work into setting your business up for a major success shift on Instagram: https://onlinedrea.com/bootcamp Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/318…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Ignite Your Marketing with Curiosity with Emily Aborn 32:06

há 38 weeks32:06

32:06

What if curiosity could be your secret weapon in marketing? I’m thrilled to have Emily Aborn on the show to explore how sparking curiosity can transform your content and engage your audience like never before. Emily broke down the four types of curious people plus shared some oh so needed practical tips for making your content irresistibly engaging. The insights you’ll gain in this episode will help you connect more deeply with your audience and drive more meaningful interactions. Dive in and discover how to make your marketing strategy not just effective but also fun and engaging! In this episode of the podcast, we talk about: The four types of curious people How to use curiosity to engage your audience Practical tips for infusing curiosity into your marketing content Why less detail can sometimes lead to more engagement How storytelling can be a powerful tool in curiosity marketing Curiosity Marketing beyond social media …And More! This Episode Was Made Possible By: Sked Social Are you looking for seamless collaboration on your social media management platform? Don't risk security by sharing seats, or paying extra just to add team members. With Sked Social, you get unlimited seats at no extra cost. Simplify your workflow by managing all your social media accounts from a single, easy-to-use dashboard, and keep all your stakeholders in one place. Spend less for effective social media management, with flexible, predictable pricing that grows only when your social portfolio grows. Get started with Sked Social today and take your social strategy to the next level: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=curiosity_episode Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 2024 Instagram Bootcamp You don’t need to go ✨Viral✨ on Instagram... you need to get Profitable! Learn the IG Strategies that focus on profitable engagement, NOT empty attention, at the FREE 4-Day Instagram Bootcamp for Founders, Biz Owners, & Content Creators. From August 19-22, invest 4-days of rewarding work into setting your business up for a major success shift on Instagram: https://onlinedrea.com/bootcamp About the Guest: Emily Aborn is a Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, she’s owned and operated brick-and-mortar as well as two online businesses. She’s worked with 100+ industries as a copywriter, helping her clients increase their visibility, and build relationship and community-based businesses. She has a knack for unlocking her client’s unique voices and bringing their personality to life. For fun, she enjoys the nerdiest of word games, reading, listening to podcasts, and hiking with her husband, Jason, and their dog, Clyde. Website: https://emilyaborn.com/ Instagram: www.instagram.com/emilyaborn LinkedIn: www.linkedin.com/in/emilyaborn Facebook: www.facebook.com/emily.catherinegrace/ Content with Character Podcast: https://emilyaborn.com/content-creationpodcast/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/317…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Unlocking the Secrets of Business Automation with Nikki McKnight 37:41

há 39 weeks37:41

37:41

Ever feel like your marketing efforts are getting lost in a sea of tech tools and automation jargon? Let's cut through the noise and get back to basics with systems that actually work for you! In this episode, Nikki McKnight joins me to dive into the often overlooked side of marketing automation—what we need to consider before getting lost in the tech and tools. We'll explore the foundational elements of systems and operations, breaking down the essentials that ensure your business runs smoothly and effectively. Nikki shares her journey from a curious kid fascinated by how things work to a seasoned systems and ops expert. We discuss the critical questions to ask before choosing tools, the difference between automated and automatic systems, and how to make decisions that keep your business flexible and resilient. In this episode of the podcast, we talk about: Understanding the difference between systems and operations Key questions to ask before choosing project management tools Why striving for automatic over automated systems can make a difference How to avoid being overly reliant on a single person or platform Real-life examples of simplifying processes to improve efficiency Insights into selecting the best tech tools to support your business goals …And More! This Episode Was Made Possible By: Sked Social Sked Social champions the power of automation to elevate your social media marketing game. Stop wasting hours posting manually and instead claim back your work/life balance with advanced auto-post tech that even lets you post Instagram stories with link stickers . Plus, simplify internal approvals and share review links with clients for easy sign-off with Sked’s streamlined approvals process; and harness the power of Sked’s AI to automate reporting and other tedious tasks. Sked gives you the insights you need to supercharge your socials and the freedom to keep your content fresh and creative: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=automation_episode Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Digital Brain PowerPack Your past content has stories, insights, and value that deserves another day in the spotlight. The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/ About the Guest: Nikki McKnight is the operations and systems strategist behind the success of founders driven to build businesses beyond themselves. With over 15 years of experience in operations and logistics, Nikki has honed her craft in optimizing operations, enhancing communication, and nurturing high-performing teams across diverse business landscapes. Driven by a fascination for the magic behind the scenes of film and TV, Nikki sees herself as the director of the unseen processes. She believes that true admiration for success lies not just in the spotlight but in understanding the backstage mechanics that make it possible. Outside of ops, Nikki is a speed reader of queer romance novels, a connoisseur of stand-up comedy, a devotee of feminist movie podcasts, and an enthusiastic consumer of all things caffeinated. Website: https://theopsshop.biz/ Instagram: https://www.instagram.com/iamnikkimck/ LinkedIn: https://www.linkedin.com/in/nikkimcknight/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/316…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Marketing Automation Secrets from the Experts with Colie James, Dama Jue, and Brianca Kirkman 57:52

há 40 weeks57:52

57:52

Struggling to keep up with important dates and client engagement? Ever wondered how automation can help you manage your business and personal life better? I’m sitting down with powerhouse guests Colie James, Brianca Kirkman, and Dama Jue to unravel the magic of marketing automation. We dive deep into how automation tools like Airtable, ManyChat, and ThriveCart can transform your business, help you remember those crucial dates, and keep your operations running smoothly, even when you're offline. From Brianca’s unique approach to using automation to personalize client experiences to Colie’s game-changing birthday sale strategy, and Dama’s insightful take on maintaining a human touch. On top of that, we share real-life stories of how automation has saved our bacon and the emerging trends in marketing automation. Tune in and get inspired to take your automation game to the next level! In this episode of the podcast, we talk about: Our marketing automation origin stories Real-life examples of how automations have save our businesses Favorite tools and why we can't live without them Practical tips for balancing automation with personal engagement Trends in marketing automation and what to expect in the future Strategies for making automations align with your business values …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Social Media Launch Planner If you are launching anything on social media right now, check out my free launch planner. Inside, you'll find a launch tool kit, pre- and post- launch planning questions, and a FULL 24-day social media launch outline. Download this free resource so that your next launch can go off without a hitch: https://onlinedrea.com/launch/ About the Guests: Brianca Kirkman, MA is a Marketing Operations and Automations Consultant and the author of It Ain’t Rocket Science, Friend! How to Position Your Expertise, Build an Authentic Personal Brand, and Plan a Profitable Launch in 90 Days. Brianca specializes in helping executives, entrepreneurs, and CEOs build, launch, and grow sustainable marketing systems through simple online marketing strategies and advanced automations. Brianca has assisted her clients in generating over $500,000 in first time launches and has coached over 600 women between three core programs since July 2020. Website: https://www.briancajohnson.com/ Instagram: https://www.instagram.com/thebriancajohnson LinkedIn: https://www.linkedin.com/in/thebriancajohnson/ Facebook: https://www.facebook.com/thebriancajohnson Colie James is a Disney-loving family filmmaker, Workflow & Automations Guru, and the host of the Business-First Creatives podcast. Based in Boulder, Colorado, her heart pumps in helping photographers & creative service providers automate their systems, reclaim their time and get back to living! With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business]. The truth—automated systems can save us all from being overworked and overwhelmed. When Colie isn’t building killer workflows and automations, you can find her spending some much needed time with her husband, James, daughter Chloe, or [you guessed it] at Disneyland. Website: https://coliejames.com/ Instagram: https://www.instagram.com/coliejames/ YouTube: https://www.youtube.com/channel/UCxcLZK2bRicOuay5SiQ8luw LinkedIn: https://www.linkedin.com/in/colie-james-936ab0252/ Business-First Creatives Podcast: https://pod.link/1626652456 Dama Jue is a funnel strategist and Thrivecart expert who loves helping biz owners build a profitable and impactful online presence through strategic funnels and all the automation you never knew you needed with high-impact-low-stress trainings and templates. Don't miss her collection of modern, conversion-optimized Thrivecart templates! Websites: https://damajue.com/ , https://thrivecarttemplateshop.com/ Instagram: https://instagram.com/damajue , https://instagram.com/thrivecarttemplateshop Facebook: https://facebook.com/damajuellc , https://www.facebook.com/thrivecarttemplateshop Threads: https://www.threads.net/@damajue Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/315…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Mindful Marketing Shortcuts to Increase Your Productivity with Lucy Reyes 26:43

há 41 weeks26:43

26:43

If you’ve ever felt like a marketing hot mess, you’re in for a treat. I have the incredible Lucy Reyes from Cheers to Productivity joining us. Lucy’s journey from a burnt-out corporate employee to a productivity expert is both inspiring and full of practical insights. In this episode, we’ll explore how to automate your marketing tasks efficiently, the power of tools like Trello and Zapier, and the crucial balance between automation and the human touch. Lucy shares her top tips for identifying the small, repetitive tasks you can start automating today, and how to avoid common pitfalls. Plus, we discuss the importance of rest and mindfulness in maintaining productivity. If you're ready to make your marketing more efficient and less overwhelming, this episode is a must-listen. In this episode of the podcast, we talk about: The surprising journey that led Lucy Reyes to become a productivity expert. The key to identifying which marketing tasks to automate first How small automations can have a big impact on your daily workflow The common mistakes people make when setting up automations How Trello can transform your marketing strategy Why balancing automation with a personal touch is crucial for business success …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Digital Brain PowerPack Your past content has stories, insights, and value that deserves another day in the spotlight. The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/ About the Guest: Lucy Reyes is a wifey, mama of two, a Productivity + Trello Strategist, course creator, podcaster, membership owner and the founder of Cheers to Productivity. (Does having multiple hats sound familiar? LOL). In 2020, she left her corporate career to go all in and use her Business degree and 8+ years of experience in a much more meaningful way. Now, her passion lies in helping online business owners maximize their efficiency and increase profits without doing more. ♥ You don’t need to ‘do it all’ - you need to do it well. ✨ Website: http://cheerstoproductivity.com/ Instagram: https://www.instagram.com/cheerstoproductivity/ LinkedIn: https://www.linkedin.com/in/cheerstoproductivity Cheerful Productive Chats Podcast: https://cheerstoproductivity.com/podcast/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/314…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Crush Your Content with Smart Marketing Automation 31:01

há 42 weeks31:01

31:01

What would it feel like to spend less time on manual marketing tasks and more time on projects that light you up? In this episode, we explore how marketing automations can save you time and keep you balanced, even when life gets busy (like when you’re holding a baby who loves to be held by mama and mama alone!). Join me as I dive deep into the world of marketing automations, sharing the tools I love and use daily for myself and my clients. From the basics to advanced tactics, this episode covers how automations can streamline your business processes, improve customer experience, and allow you to breathe creativity into your work. In this episode of the podcast, I talk about: What Crocs and abandoned carts have in common Some of my favorite marketing tools A more mindful approach to automation AI-powered chatbots and social listening tools The end of “link in bio” thanks to automation The best email marketing tool for beginners …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Digital Brain PowerPack Your past content has stories, insights, and value that deserves another day in the spotlight. The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/313…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Building Thriving Communities Using Facebook Groups with Christina Jandali 34:55

há 43 weeks34:55

34:55

What's the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community? I’m chatting with Facebook groups with expert Christina Jandali and she's giving us a masterclass for building community online. We explore practical strategies for growing and engaging with Facebook groups, discussing the nuances of maintaining active communities and reviving inactive ones. Christina shares her insights on balancing engagement with authentic connections and offers tips for creating purposeful, conversational content that resonates with your audience. In this episode of the podcast, we talk about: Christina's transition from finance to online business The impact of community and connection in Facebook groups How to ask better pre-join questions Using mindless questions to set up your community for real connections If it’s worth reviving an inactive Facebook group How to make money using Facebook groups …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside The Feed Private Podcast The Feed Private Podcast is for business owners who want to go deep into the weeds of social media without feeling (or getting) lost. Social Media is constantly evolving, so it’s super easy to get left behind, but with The Feed Private Podcast, not only will you stay informed, you will come away from each episode with actionable insights on what your business can to do stay ahead of the social media game: https://onlinedrea.com/the-feed/ About the Guest: Christina Jandali is a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group. She is a self-made millionaire who started her business from ground zero during maternity leave from her corporate job when she decided it was time to build her own dreams, not someone else's. She's since sold thousands of digital products and programs in more than 68 countries. Website: http://deliveryourgenius.com/ Facebook: https://www.facebook.com/DeliverYourGenius Instagram: https://www.instagram.com/christina.jandali Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/312…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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How Social Media Rebels Are Finding Success on Substack with Kathleen Oh, Becky Mollenkamp, and Tara McMullin 48:32

há 44 weeks48:32

48:32

I’m diving into the evolving world of social media with three incredible guests who are making waves on Substack. Kathleen Oh, Becky Mollenkamp, and Tara McMullin share their unique journeys and insights into why they left traditional social media platforms behind and found success on Substack. In this episode, Kathleen discusses her journey from being banned on Instagram to thriving on Substack by discussing safe psychedelic use. Becky shares how she transitioned from traditional email marketing to Substack, finding a sense of relief and community. Tara talks about her experience in leaving ConvertKit and focusing on Substack to explore the future of work and online business. This episode is packed with valuable insights for anyone looking to redefine their online presence and build authentic connections. In this episode of the podcast, we talk about: Using Substack to foster a genuine community Ways to monetize content on Substack How to leverage Substack’s features for better engagement Key tips for maintaining authenticity in your online presence Rebuilding your audience after being banned The collaborative writing community that lives on Substack Concerns about the future of Substack …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Social Media Day Summit Social media is not dead. It is simply evolving. And that's what we're exploring at the Social Media Day Summit. Join me and my fellow experts on June 30th as we dive into innovative strategies and timeless tactics designed to empower social media marketers, freelancers, agency owners, and anyone else ready to take their social media strategy to the next level. Grab your ticket today for $10: https://onlinedrea.com/smd/ About the Guests: Becky Mollenkamp is a business accountability coach who guides entrepreneurs through the transition from small business owner to agency CEO (without selling their soul). Website: https://feministfounders.co/ Feminist Founders Podcast: https://feministfounders.co/episodes/ Instagram: https://www.instagram.com/beckymollenkamp/ Tara McMullin is a writer, podcaster, and critic. She's the creator of What Works , a podcast and newsletter that rethinks work, business, and leadership for the 21st-century economy. Tara uses critical theory, philosophy, and economics to make sense of both systemic challenges and everyday practice. She's also the co-founder of YellowHouse.Media, a boutique audio and video production agency that helps changemakers create remarkable media. Her work has been featured in Fast Company , Quartz , and The Muse . Website: http://yellowhouse.media/ What Works Podcast: http://whatworkspodcast.com/ Newsletter: http://whatworks.fyi/ Kathleen Oh (she/her) is an Integration Coach, writer, and advocate for safe drug use, specializing in psychedelics. With over 25 years of experience in mental health, she's been in private practice since 2007. Kathleen's coaching services are tailored to support individuals navigating high-stress, high-performance careers, prioritizing their personal growth and well-being. Website: http://coachkathleenoh.com/ Substack: http://ohmyheart.substack.com/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/311…

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

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Expert Tips for Sustainable Social Media Marketing with Tomisin Smith 41:16

há 45 weeks41:16