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Niching Down and Expanding your Offerings with Karen Winter
Manage episode 367152138 series 3306916
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Karen has her degree in Early Childhood Education and has been working with children in various settings for over 20 years. Six years ago Karen launched her first business as an in-home daycare provider. A year and a half ago she became a certified pediatric sleep consultant through Center for Pediatric Sleep Management and launched her second business Winter Slumber. Her daughter's last day of 4K will be her last day as a daycare provider and she will move into full time sleep consulting!
Karen has found her true passion in helping 2-7 year olds learn to confidently sleep in their own beds all night long while maintaining a strong connection to their parents. She does this using her Prepare, Connect, Plan, and Expect framework. The result? A happy, healthy, well-rested family!
She is now expanding her business by sharing her knowledge with other sleep consultants via her Confident Consulting classes.
If you missed Karen’s first appearance on the podcast, scroll back to episode 21!
On this episode of the Becoming a Sleep Consultant podcast Karen shares:
- How niching down to support children ages 2-7 has helped her to gain more clients and grow her business at a faster pace
- Why she decided to create a course to help sleep consultants feel comfortable supporting older children
- What plans she has for the future of her business as she officially closes down her daycare and commits to working full time as a sleep consultant!
Links:
Website: https://winterslumber.com/
Confident Consulting: https://winterslumber.com/classes/
Instagram: https://www.instagram.com/winterslumbersleep/
Facebook Group: https://www.facebook.com/groups/sleepsupportfortoddlersandpreschoolers/
If you’d like to learn more about becoming a Sleep Consultant, please join our Facebook Group https://www.facebook.com/groups/becomeasleepconsultant
CPSM website: https://thecpsm.com/
Book a free discovery call to learn how you can become a Certified Sleep Consultant here: https://jaynehavens.as.me/CPSM-Inquiry
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