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When embargoes and exclusives go wrong - the PRWeek podcast

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Conteúdo fornecido por PRWeek Podcasts. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por PRWeek Podcasts ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.

Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.

Download the podcast via Apple, Spotify, or listen on your favourite platform.

This week’s episode features PRWeek editor-in chief Danny Rogers and reporters Evie Barrett and Elizabeth Wiredu, who discuss how the comms chief for John Lewis revealed – on last week’s PRWeek UK Beyond the Noise podcast – that a newspaper broke the embargo on the retailer’s Christmas campaign.

The chaos it caused raised an interesting question about whether embargos and exclusives actually work anymore, or are more trouble than they are worth.

We also hear about some of the unsung heroes within the PR Industry. These are professionals who don’t have classic PR roles but are nevertheless essential to the success of comms teams and businesses.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

136 episódios

Artwork
iconCompartilhar
 
Manage episode 385196788 series 1563495
Conteúdo fornecido por PRWeek Podcasts. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por PRWeek Podcasts ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.

Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.

Download the podcast via Apple, Spotify, or listen on your favourite platform.

This week’s episode features PRWeek editor-in chief Danny Rogers and reporters Evie Barrett and Elizabeth Wiredu, who discuss how the comms chief for John Lewis revealed – on last week’s PRWeek UK Beyond the Noise podcast – that a newspaper broke the embargo on the retailer’s Christmas campaign.

The chaos it caused raised an interesting question about whether embargos and exclusives actually work anymore, or are more trouble than they are worth.

We also hear about some of the unsung heroes within the PR Industry. These are professionals who don’t have classic PR roles but are nevertheless essential to the success of comms teams and businesses.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

136 episódios

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