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Business Website Mistakes To Avoid In 2024
Manage episode 423540598 series 3322723
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About the Guest:
Dave Treat is a web designer and the owner of Thinking Small, a company that focuses on crafting effective and user-friendly websites for small businesses. Dave specializes in creating intuitive, aesthetically pleasing, and efficient websites. His approach is rooted in enhancing the user experience while ensuring the technical aspects align with the latest trends and requirements.
Episode Summary:
In this episode of Chamber Amplified from the Findlay-Hancock Chamber of Commerce, host Doug Jenkins is joined by Dave Treat from Thinking Small to explore the importance of having a modern and functional website in 2024. Doug and Dave discuss contemporary web design trends, including the revival of complex visual elements thanks to improved processing speeds, and the pivotal role AI plays in both the creation and optimization of websites.
Their conversation underscores the necessity for businesses to stay current with their web design to maintain credibility and attract potential customers. They dive into the specifics of what makes a website effective, such as speed, concise organization, and clear calls to action. Dave also shares his views on using skeuomorphism in web design, a technique that enhances user engagement by making digital interfaces resemble their real-world counterparts.
Key Takeaways:
- Speed and Efficiency: Ensure your website loads quickly by using image compression techniques like Webp and minimizing large media files.
- Clear Calls to Action: Always include clear and compelling calls to action on your website to direct user engagement.
- SEO Best Practices: Implement meta titles, descriptions, and structured headings (H1, H2) to enhance search engine visibility.
- User-Centric Design: Focus on the end-user’s needs, showcasing the most relevant information prominently without overwhelming them.
- Stay Updated: Regularly update your website’s design and content to reflect current standards and maintain credibility.
Resources:
Email Dave Treat: dtreat@thinkingsmall.net
Thinking Small Website: https://thinkingsmall.net/index.html
Music and sound effects obtained from https://www.zapsplat.com
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