Sellers: Don’t Underestimate the Power of Staging

Chicago Real Estate Podcast with Jennifer Niederbrach

Staging your listing can have a massive impact on your success as a home seller, and today we’d like to share more information about why this is the case.

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Staging a home is crucial for many reasons, and the No. 1 reason is that most buyers today begin their search online. A well-staged property looks better in pictures and in person. It helps buyers to imagine your house as their future home.

It’s true that you don’t necessarily have to stage your home, but it’s important to understand that doing so can be majorly beneficial. If, however, you aren’t interested in traditional staging, you may also want to consider digital staging. Through this option, photos of your home will be altered to show buyers what could be done based on the property’s raw potential.

The problem with virtually staged home photos is that some buyers may wrongly assume the photos reflect what the property already looks like, rather than what it could look like.

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Staging helps buyers to imagine your house as their future home.

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Ultimately, the decision to stage (or virtually stage) your home is in your hands. We won’t force you into either option if you aren’t open to pursuing one of them, but our team would love to speak with you about what’s best for your listing.

If you have any other questions or would like more information, feel free to give us a call or send us an email. We look forward to hearing from you soon.