))
The Truth About Differentiating Yourself (Marketing Myths)
Manage episode 341039275 series 3317856
Conteúdo fornecido por ClearBrand. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por ClearBrand ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
If I can just differentiate myself, I can change the world.
It’s a thought we’ve all had when starting a company, and it’s easy to understand why: in our heads, we see this strategy as a shortcut to success.
It sounds great in principle, but does differentiation really make a difference in your company’s long-term growth?
This week, Alexander Toth dispels the myths behind the idea of differentiation. You’ll learn about:
- Why well-known experts shouldn’t be emphasizing the importance of differentiation
- The shortcomings of differentiation as a strategy for growth
- How big brands find success without true differentiation
If differentiation isn’t the driving factor behind sales, what is? Find out in the latest episode of our podcast.
Recommended reading: Building Distinctive Brand Assets by Jenni Romaniuk
🔗 https://amzn.to/3qA1aFd
ClearBrand Social & Website
Website: https://clearbrand.com/
X (Twitter): /clearbrand_
LinkedIn: /clearbrand-co/
Instagram: /clearbrand_
Facebook: /clearbrandco
Newsletter: https://clearbrand.com/subscribe/
🛠️ Need help with your website or marketing? Click here: https://clearbrand.com/
52 episódios
Compartilhar
