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Kees Aarts of Protix on Evolution, the Future of Intelligence, his Journey to Success and Insects Potential to Transform the Food Chain
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Meet one of Europe’s most driven impact entrepreneurs: Kees Aarts, founder of Protix. Protix is an insect protein company founded to radically reduce the environmental footprint of our food system and help stop the loss of biodiversity in our seas. Kees and his team started out 14 years ago, and today they are the world leader in insect ingredients, running the largest insect farm ever built. Their mission is to bring the food system back into balance with nature. There were many gems in this conversation, amongst many other things we discussed:
- Kees trigger to start Protix
- Kees first year as a founder
- Kees philosophy for success: Evolve every single day
- Key moments of evolution in his personal and professional life
- Kees analysis of why wealth can make a country less innovative
- Kees thoughts on the business climate in the Netherlands
- Kees thoughts on artificial intelligence and the future of our species
Enjoy listening!
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