HCH033: Marcus Rader: The evolving landscape of short-term rentals

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Hostaway Founder and CEO Marcus Rader is the special guest on today’s show, and he has plenty to say about the STR industry, particularly the property management software (PMS) space.

Learn about his journey – from frustrated employee to CEO of one of the biggest tech solutions in the business.

Marcus outlines his key predictions for 2024 and shares a bunch of tips for hosts and property managers, discusses the standardisation of the industry, and talks about ever-increasing guest expectations.

Marcus picked three leading dynamic pricing tools for his favourite brand shout-outs: Beyond, Wheelhouse, and PriceLabs. He also had kind words for Boostly’s Mark Simpson, and Frontdesk’s Jesse DePinto.
4:47 Realising his full potential with Hostaway

9:40 Why should hosts and property managers be using Hostaway?

11:07 Why hosts with a small number of properties should use a PMS

12:56 Why Hostaway will become the market-leading PMS

15:01 Head to www.hostaway.com for further details

15:42 Where the short-term rentals industry is heading in 2024

17:47 What’s going to happen in the PMS space?

20:23 Top tips for hosts and property managers

23:19 Key trend: the standardisation of short-term rentals

25:23 Managing guest expectations (more coffee, more bedsheets, more towels!)

27:46 Favourite brands in the STR industry: Beyond, Wheelhouse, PriceLabs, and Mark Simpson

29:39 Individual shout-out: Jesse DePinto from Frontdesk

30:44 No. 1 piece of advice to people starting out in the STR space: focus on property owners

Links:
James Varley: https://shorturl.at/rstAB

HCH website: https://shorturl.at/xLMRY

Newsletter: https://shorturl.at/xLMRY

E-book: https://shorturl.at/imtW6

Marcus Rader: https://www.linkedin.com/in/marketingmarcus/

Hostaway: https://www.hostaway.com/

Petition to reverse plans to abolish the FHL tax regime: https://rb.gy/u0n35j

Download free e-ticket for Holiday Cottage Handbook LIVE: https://rb.gy/y61j8q

Sponsor links:

HCH Financial Services: https://www.hchfs.com/ Call: 0333 1234 536 Email: [email protected]

Hosthub: www.hosthub.com/hch

Touch Stay: https://rb.gy/gumxlu

Sustonica: https://rb.gy/buf9p5

RentalWise: https://tinyurl.com/yx4avcz3

Mentions:

Beyond: https://shorturl.at/acEH2

Wheelhouse: https://www.usewheelhouse.com/

PriceLabs: www.pricelabs.co

Mark Simpson: https://www.linkedin.com/in/mrmarksimpson/

Boostly: https://boostly.co.uk/

Jesse DePinto: https://www.linkedin.com/in/jessedepinto/

Frontdesk: https://www.stayfrontdesk.com/

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