564: Collaboration Over Competition - Em Miszk

I Love Mortgage Brokering

Why do you need to focus on collaboration instead of competition?

In this episode we will cover: Specific ways Em has used collaboration to build her business; Her social media strategy, including frequency and types of posts; and Why chasing shiny pennies are generally bad for your mortgage business

To connect with Em Miszk you can check out the links below:

Facebook facebook.com/Portcreditmortgages

Instagram instagram.com/emilymortgagebroker/

LinkedIn linkedin.com/in/emily-miszk-aa978420/

portcreditmortgages.com

Follow Scott on Instagram instagram.com/scottpeckford/

I Love Mortgage Brokering: ilovemortgagebrokering.com

Find out more about BRX Mortgage: whybrx.com

I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb

In this episode, we’ll talk about how Em evolved from participating in mom groups to harnessing those very connections to grow a flourishing mortgage enterprise. We'll uncover the importance of building genuine, lasting relationships, and why chasing the latest trends can often lead to a dead end.

In this episode, we will cover:

• The importance of collaboration over competition for business growth.
• Effective use of social media strategies, including types of posts like reels, carousels, and Instagram Lives.
• Authentic engagement with the audience and moving online interactions to real-life connections.
• The drawbacks of chasing shiny new trends, or "shiny pennies," in the mortgage industry.
• The balance between continuous learning and content creation while maintaining authenticity.