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Should You Hire a Marketing Agency? My Talk with Screws + Stilettos Co-Founders
Manage episode 420642417 series 3554060
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When Courtney Hurley and Kelly Evans opened their consulting agency, they had a vision of what they wanted: to help business owners who were stuck with a marketing agency that wasn't meeting their needs. The founders of Screws + Stilettos decided to advocate for a bold approach that sidesteps traditional agency dependence through a process of teaching and training clients to do their own marketing.
In this episode, we chat about a gamut of topics related to small businesses, including...
- What it’s like running an agency with your sister
- How to work smarter, not harder
- Where your business needs to be to grow
- Why to stop following your competition
- How to define your brand
- Getting ideas and finding inspiration
- Why their ultimate goal is for their clients to fire them!
- Dealing with marketing overwhelm
- AGILE marketing, and more!
Join us as we cover a myriad of topics related to small businesses and have some fun in the process. Click to listen!
- Show Notes
- Apply to be featured on My Weekly Marketing!
Capítulos
1. Should You Hire a Marketing Agency? My Talk with Screws + Stilettos Co-Founders (00:00:00)
2. Courtney and Kelly's Story (00:01:47)
3. What it's Like Running an Agency with your Sister (00:03:33)
4. Leading by Listening (00:09:48)
5. Stop Following your Competition (00:11:08)
6. Why They Want to be Fired by their Clients (00:16:16)
7. Dealing with Marketing Overwhelm (00:22:44)
8. Email Marketing Strategies and Success Mindset (00:23:37)
9. AGILE Marketing Playbook (00:29:23)
10. Common Myths They Encounter (00:37:59)
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