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E086: Mike's New Brand: Introducing Trevi
Manage episode 455023983 series 3473759
00:00 Introduction
04:03 Growth Metrics and Business Valuation
09:59 Launching New Ventures: Trevi's Journey
18:06 The Dynamics of Consumables vs. Hard Goods
26:06 Strategizing for Market Penetration
36:02 The Potential of High Adoption Rates
39:45 Valuing Business Performance and Product Extensions
43:03 Branding Strategies and Market Positioning
49:00 The Importance of Team Focus and Structure
51:25 Navigating Market Dynamics and Consumer Preferences
56:40 The Debate on Brand Integration vs. Independence
01:00:47 Long-Term Vision and Investment in Consumables
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
Sign up to our weekly newsletter here: https://www.9operators.com/
89 episódios
Manage episode 455023983 series 3473759
00:00 Introduction
04:03 Growth Metrics and Business Valuation
09:59 Launching New Ventures: Trevi's Journey
18:06 The Dynamics of Consumables vs. Hard Goods
26:06 Strategizing for Market Penetration
36:02 The Potential of High Adoption Rates
39:45 Valuing Business Performance and Product Extensions
43:03 Branding Strategies and Market Positioning
49:00 The Importance of Team Focus and Structure
51:25 Navigating Market Dynamics and Consumer Preferences
56:40 The Debate on Brand Integration vs. Independence
01:00:47 Long-Term Vision and Investment in Consumables
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
Sign up to our weekly newsletter here: https://www.9operators.com/
89 episódios
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