Thrash Convention w/ Salman Agah of PIZZANISTA!

PIE 2 PIE - A Pizza Maker’s Podcast

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In this episode, Alex sits down with Salman Agah, the legendary skateboarder, entrepreneur, Los Angeles pizza pioneer, and owner of PIZZANISTA!
We talk about the history of Pizzanista and discuss Salman’s innovative execution of what a pizzeria and good food can be. Salman discusses how his skateboarding background influenced his business approach, the challenges of running a small business in California, and his vision for the future of Pizzanista.
From custom pizza boxes to franchising in Asia, this episode offers a slice of insight into one of LA's most iconic pizza brands.
Key Takeaways:
Lifestyle Brand Approach: Pizzanista positions itself as more than just a pizzeria, embracing skateboarding, punk rock, and urban culture.
Innovation in Pizza: Early adoption of vegan options, creative specials like mac and cheese pizza, and focus on high-quality ingredients.
Expansion Strategy: Careful, intentional growth with a focus on maintaining brand integrity, including international franchises in Japan and Korea.
Community Focus: Emphasis on creating a welcoming atmosphere and connecting with local communities, even in unexpected locations like San Marino.