Grow Your Business with Podcasting Series Part One
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The Biggest Myths and the Secret About Podcasting That Everyone Gets Wrong
Podcasting is one of the best ways to demonstrate your expertise, serve your audience and grow your reach. We’ve seen our podcasters create connections, grow their revenue and establish themselves as industry experts.
Myth One
There are already too many podcasts and/or there are other shows that cover my topic or area of expertise so there's no room for me. It's too late to begin podcasting.
Myth Two
You can't bring in revenue unless you have huge download numbers. Only people who have huge followings can use podcasting to generate revenue.
The Secret
Podcast content longevity and stickiness gives you significant ways to leverage your vest content over and over again. You also own and control your podcast platform so no gating content or dealing with the whims of social media alogrithms.
The one BIG advantage is the energy and passion that listeners respond to when they hear your voice.
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