Manage episode 298762768 series 2940636
#018: Vincent Stanley shares the story of how and why Patagonia switched to 100% organic cotton in the mid 90s and how private companies can lead the way in answering to bottom lines beyond profit.
Vincent Stanley has worked at Patagonia since the 1970s, navigating a changing environment and the company's role in producing Earth-friendly products for customers who want to align their value with their purchases. He is the co-author of The Responsible Company with his uncle, Yvon Chouinard.
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