#135 Nancy Hensley - Founding Member, Mercury/13

Sports Management Podcast

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3M ago 41:17

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Welcome to episode 135 of Sports Management Podcast.

Nancy Hensley is a founding member of Mercury/13 - a pure play investor into women’s football. Nancy has a solid background in tech and has worked at companies like McDonalds and IBM. With her extensive background, she is bringing a lot of knowledge and experience to Mercury/13. She is also an avid advocate for transformative change in the sports arena.

We spoke about:

The reason behind the name "Mercury/13"
Nancy's learnings from 2 decades at IBM
Her very first job
AI and data in sports
Women and STEM studies
Women's football

And much more!

WATCH ON YOUTUBE: https://youtu.be/4kAjP_1qgtE

Timestamps:

00:00 Intro 01:36 Mercury/13 03:20 Using Tech at Mercury/13 04:15 Data & AI Can Optimize Women's Sports 10:41 Mercury/13's Diligence Approach 13:28 Can Analytics Go Too Far? 14:43 Sports Betting 16:37 The Name "Mercury/13" 19:32 The Business of Women's Football 22:03 Commercial Opportunities 27:30 Nancy's First Job 32:00 Getting Women Into STEM 37:05 Bumps On the Road 39:02 Outro

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