E29: Courageously Attract Your Champagne Clients with Mariah Coz

THE CAMPFIRE CIRCLE | thought leadership, brand storytelling, personal brand, Linkedin marketing, visibility

Mariah Coz is a business architect, a multimillion-dollar mentor, and the founder of Fearless CEO. She’s been in the game for so long that I called her the “Dumbledore” of online business. 🧙
This is a fab conversation about building community inside your group program, imagining up the most empowering enrollment experience for high-ticket offers, using the “Champagne Client” approach to speak to the most aligned people, and how to deal with imposter thoughts when working with our dream clients.
“There are high-level clients sitting and waiting in the wings. I called it "Lurking in luxury." They're not responding, they're not the loudest, and they're not commenting on your content … But all the people who are just silently watching you? They're literally waiting for you to put something out there that speaks to them and resonates with them.” - Mariah Coz

We discussed:

[06:33] How does social media fit into our ecosystems today?

[10:45] How to build community online with your group program

[15:06] The system for selling high ticket offers without sales calls

[28:13] The Champagne Client Concept

[37:49] How Mariah embodies the Fearless CEO

To read a full transcript of the episode, visit: LUMOS MARKETING

Resources from this episode:

AMAZING news! Mariah has given our listeners a FREE copy of her Champagne Client Content Kit mini-course (normally $300.) You can find all the details for the course here, and use the coupon code Campfirecircle until 3/1/2023 to access the course.
You know what else is free? Click here to get your first episode of the Thought Leadership Clarity Course, at no cost.

Connect with Mariah Coz:

Website: fearlessceo.co
LinkedIn: Mariah Coz
Instagram: @mariahpcoz
YouTube: @MariahCoz

Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co